An ICM poll conducted for TV Licensing’s TeleScope report reveals adults in Britain think they watch an average of less than 20 hours of TV a week, or around three hours a day, but official statistics collected by the Broadcasters’ Audience Research Board (BARB) show the true average in 2010 was more than 30 hours […]
Product placement came to the UK this week, but research from YouGov suggests the appearance of branded goods in the nation’s TV shows and films for the first time is unlikely to excite audiences. Over a third (36 per cent) of respondents say they do not know what product placement is. However, close to three […]
The industry is rapidly moving content solutions to the cloud, but consumer interest is not keeping pace, as less than 30 per cent of US broadband households find the digital locker an attractive alternative for music or video, according to Parks Associates. “In terms of rich media, consumers want everything, everywhere, and companies are actively […]
According to a report from The Diffusion Group (TDG), approximately one-third of broadband users in the US connect a PC to their TV specifically to enjoy PC or online video on the “big screen” at least once a year. Michael Greeson, founding partner and director of research at TDG, notes that, despite substantial early efforts […]
A study on whether some law breaking is socially acceptable has revealed that 70 per cent believe downloading illicit material from the Internet is acceptable. Three out four, however, felt it was completely unacceptable to then sell that product on for profit. The study, published by the Rockwool Foundation Research Unit, questioned participants on morals […]
Among mobile phone gamers in UK and US, the mobile phone is now the primary gaming device of choice, leapfrogging video game consoles and personal computers in less than two years, according to a study by Popcap Games. ‘Smartphone’ owners are by far the most avid consumers of mobile phone games. These and other purchase […]
The Virgin Media Entertainment Index reveals 2010 was a record breaking year for On Demand viewing, with just under 900 million programmes watched in total – a 10 per cent increase on the previous record, set in 2009. Virgin Media’s On Demand service is the third most watched ‘channel’ on the platform with customers, on […]
While streaming from “the cloud” is all the rage, when it comes to consumers managing and storing their electronic home video libraries, downloading and viewing digital video on the PC still rules the day. According to In-Stat’s consumer survey, nearly 50 per cent of US broadband households report that they store their electronic video home […]
Consumers increasingly want to access video content across the various video-capable devices they own, and service providers, content owners, online video distributors and device manufacturers are all keen to provide it. However, new technologies are urgently needed to secure multiplatform video content against piracy and unauthorised access, according to a major new report – Content […]
Figures released by the Motion Picture Association of America (MPAA) show that global box office receipts for all films released around the world reached an all time high of $31.8 billion, an increase of eight per cent over 2009. The US/Canada market repeated its peak performance from last year, but remained flat at $10.6 billion. […]