Advanced Television

Consumer Behaviour

Smart TV sales suffer from cautious consumer

A YouGov survey late last year revealed that 1 in 10 people in the UK owned a Smart TV, but intention to purchase was very low – only 15 per cent of UK consumers said they would buy one within the next 12 months. YouGov re-ran the survey in January to see if Xmas provided […]

January 24, 2012

UK linear TV viewing remains strong

Linear TV viewing in the UK matched the record level it set in 2010, with commercial TV increasing its share of total viewing to 64 per cent in 2011, according to Thinkbox, the marketing body for commercial TV in the UK. The average viewer watched 4 hours, 2 minutes of linear TV a day in […]

January 24, 2012

Streaming increasingly popular in UK

Findings from consultancy firm KPMG suggest that streamed TV is becoming more mainstream in the UK, with the use of online streaming services such as BBC iPlayer, ITV iPlayer or 4oD on the rise, particularly among younger people. According to the firm’s latest KPMG Media & Entertainment Barometer, among streaming services offered in the UK, […]

January 23, 2012

Smartphones, tablets drive shift in European media consumption

Digital business analytics specialist comScore and mobile telco TelefЧnica Germany have shared the results of a study showing the shift in media consumption triggered by smartphones, tablets and other connected devices. The report – Connected Europe – How Smartphones and Tablets are Shifting Media Consumption – was revealed at the DLD (Digital Life Design) conference […]

January 23, 2012

Connected TV to dominate TV shipments

With forecasts exceeding 80 per cent of units shipped by 2015, connected TVs are expected to lead the way in global TV shipments escalating from 27 per cent in 2011, according to new research from Futuresource Consulting. On a regional level, Japan leads the way in the adoption of connected TVs, with 59 per cent […]

January 20, 2012

Kiosks, on-demand hit DVD retail

US consumer rental of movies in DVD and Blu-ray Disc formats fell by 11 per cent in 2011, versus the prior year, and the landscape of retailers has shifted dramatically, according to market research company The NPD Group. The leader in physical-disc rentals was Redbox, whose unit volume increased by 29 per cent year over […]

January 20, 2012

CEA: Home media landscape shifting to digital content

Findings from a study by the Consumer Electronics Association (CEA) suggest that more than half (53 per cent) of online US adults watch some form of streaming or downloaded video content in the home. Those consumers have a distinct preference for streaming video versus downloading content, as 51 per cent view streaming content and spend […]

January 18, 2012

Women dominate connected TV use

Women’s digital media habits outpaced men’s in 2011, according to international research firm Parks Associates, which reports that women share more content online and download more movies and music than men. For example, women are 73 per cent more likely than men to have watched a full-length TV show online in the past 30 days. […]

January 12, 2012

TiVo: Catch-up and OTT now outrank broadcast

TiVo has released research showing that the consumption of recorded television and Internet-delivered programming is quickly surpassing live TV viewership. Nearly two thirds of the viewing on web-connected TiVo units is now delayed television or on-demand video via broadband. That’s the latest data from TiVo’s audience research unit, which tracks anonymous usage across some two […]

January 11, 2012

Accenture: Consumers buying fewer TVs, watching less content

A pre-CES survey from consulting firm Accenture suggests that consumers intend to buy fewer televisions this year and fewer are regularly watching content on them. According to the 2012 Global Consumer Electronics Products and Services Usage Report – which surveyed 10,000 consumers across Brazil, China, France, Germany, India, Japan, Russia, South Africa, Sweden, and the […]

January 10, 2012