Advanced Television

Consumer Behaviour

Broadcasters not capitalising on rise of second screen

The majority of British viewers have tried ‘dual screening’, with 86 per cent of smart device owners having used their phone, tablet or computer while watching TV, according to new research unveiled by media management company Red Bee Media. However, broadcasters, platforms and content owners have not yet succeeded in maximising their relationships with viewers […]

October 9, 2012

Nielsen: Console usage helps close TV-time gender gap

According to a study by Nielsen, game consoles drive an increase in overall time spent in front of a TV set, helping to balance a slightly lopsided TV time scale in which women historically spend more time watching TV than their male counterparts. In a blog post, the measurement and information specialist notes that in […]

October 8, 2012

30% of UK smartphones stream video

Research from Futuresource Consulting and the MHL Consortium shows that spending on digital content is growing in all forms of entertainment and 30 per cent of UK smartphone owners stream video to their mobile phones. “Mobile video usage continues to accelerate and this is where MHL technology and its capabilities make a difference,” said Judy […]

October 5, 2012

Netflix shares and customer satisfaction rise

Netflix shares rose this week after an analyst said customer satisfaction is on the rise recovering from the price hike last year. Citi Research said that more customers are satisfied with the movie streaming service. It cited better sentiment in Citi’s quarterly survey of 3,800 US Internet users, including about half that either had a […]

October 4, 2012

Nielsen, CIMM partner for mobile TV audience measurement

Consumer information and insight provider Nielsen and the Coalition for Innovative Media Measurement (CIMM) have formed an Innovation Committee designed to collaborate on Nielsen’s mobile Television Audience Measurement initiative (mTAM). Nielsen and CIMM will further develop and test different approaches to television audience measurement using both passive and active applications on mobile phones, tablets, and […]

October 1, 2012

US cord-cutting confirmed

The major pay-TV cable TV providers in the US lost 600,000 subscribers in Q2. This, says IHS Screen Digest in its latest report, is an “improvement” on the 625,000 lost in the same period last year, but with DirecTV losing subs (its first-ever negative growth of 52,000), and IPTV growth at FiOS and AT&T also […]

September 28, 2012By Chris Forrester

TVs overtake PCs for home online video viewing

The home installation of millions of Internet-connected TVs is changing the way that consumers access and view streaming video, according to market research company The NPD Group. Findings from the firm’s Digital Video Outlook indicate that over the past year, the number of consumers reporting that the TV is their primary screen for viewing paid […]

September 27, 2012

Research: Dual screening is commonplace

Smartclip, the multiscreen video and brand advertising platform, has published the findings of its research on Connected TV users that found with every new purchase of a television set the penetration of smart TV devices increases. Shirlene Chandrapal, Vice President Connected TV and Mobile at smartclip, summarises the findings of the study which provides an […]

September 27, 2012

BT Vision receives most pay-TV complaints

From April to June 2012, Ofcom received the most pay-TV service complaints about BT Vision, with 0.25 complaints per 1,000 customers, down from 0.27 the previous quarter. Complaints were mainly driven by issues relating to sales processes and problems with billing. Virgin Media also generated above average industry complaints at 0.07 complaints per 1,000 customers, […]

September 26, 2012

Live sport drives mobile video viewing

Live sports content is driving consumer mobile video viewing according to research from QuickPlay Media. A survey of UK mobile subscribers between the ages of 18-44, revealed more than half (52 per cent) of mobile video users watched at least one Olympic event on either a smartphone or tablet. Furthermore, of those who have watched […]

September 25, 2012