In a sign that consumers increasingly want to connect their ‘main screens’ (TV and computer) over half (55 per cent) of people in Britain have connected their TV sets to the Internet according to a YouGov study on the nation’s TV habits. The findings could presage a big increase in sales for Smart TVs. The […]
Viewers are flocking online for live and premium entertainment and news, according to video streaming and monetisation platform provider Ooyala. The company’s Q3 2012 Global Video Index also found that among web-connected devices, the share of time spent viewing on tablets grew 90 per cent over the last two quarters, with nearly three quarters of […]
Over half of Americans (53 per cent) indicate having watched digitally streamed TV programming on any device, and streaming is well on its way to becoming a dominant means of viewership among 18-35 year olds, nearly tying top-ranked live feed TV (as it airs) as the way or among the ways they most often watch […]
According to the latest Nielsen Cross-Platform Report, Americans spent more than 34 hours per week in front of a TV set in Q2, 2012, where they watched traditional TV, DVDs and played games. Most of the content from these activities was delivered to the TV set in a traditional manner– over broadcast, cable, satellite or […]
Netflix subscribers watch 11 per cent fewer minutes of television per day than non-subscribers – and their online video usage is a much bigger chunk of their media consumption, according to Nielsen. In the second quarter of 2012, Netflix users watched an average of 246 minutes of TV per day, plus 41 minutes on video […]
Despite TV viewing being at an all-time high it seems audiences are not watching the major networks. The Nielsen ratings that the industry depends upon are also coming in for criticism for not adequately measuring the ‘new viewing’ on tablets, computers and other screens in and out of the home. Nielsen’s numbers show that this […]
The number of US households with a smart TV will reach 87 million by 2016, according to research from Parks Associates, which has released a new white-paper, commissioned by Rovi, examining new opportunities in advertising based on the growing adoption and usage of connected TV platforms in the US and Western Europe. “Connected TV systems […]
A report by Boston Consulting sponsored by Liberty Global claims exploitation of personal data could be worth $670 billion annually by 2020. The consultant says that value represents both ‘organisational’ and consumer economic benefits but will only be achieved if people ‘trust’ organisations with their personal data. Most of the value is in cost savings […]
By 2017, ABI Research expects over-the-top (OTT) revenue to quadruple to $32 billion, up from the expected $8.2 billion in 2012. Subscription services, such as Netflix, have led the OTT markets the past couple of years, which has helped push the market towards healthy growth. By 2014, however, ABI Research expects OTT rentals to surpass […]
Research from analyst firm Parks Associates analysing broadband and pay-TV services, business models, and consumer preferences indicates that broadband penetration is above 70 per cent in several Western European countries, and up to 30 per cent of the broadband population in some countries prefer PCs over TVs for watching video, with a strong corresponding preference […]