OTT
Mackenzie for MyVideoRights
Ashley Mackenzie says the company will aggregate videos and the rights to commercially exploit them, then syndicate them to what he says is a growing appetite for web video amongst small- and medium-sized destinations, like magazine websites. The focus is on short-form clips and MyVideoRights will handle all the video encoding chores on behalf of […]
Apple more valuable than Google
The phenomenal popularity of the phone has fuelled a 44 per cent surge in Apple’s share price in 12 months. Meanwhile, Google’s once dazzling star has waned slightly as America’s economic slowdown has eaten into online advertising and investors have wondered how the company can produce solid profits from expensive ventures such as the video-sharing […]
BBC Top Gear channel for YouTube
Despite hundreds of non-authorised Top Gear clips already being available on YouTube, the move marks the first time BBC Worldwide has a dedicated section on YouTube for a single programme brand, complementing the existing BBC Worldwide YouTube page
Scorched welds Web and TV
The Scorched website contains entirely original content that contributes to and extends the telemovie’s story. “What we’ve created is an integrated story that runs across all the platforms,” director and producer Marcus Gillezeau said. “What we’ve produced with the online component is not a marketing line in the budget, it’s part
Warner Bros on Internet
Online video network TheWB.com, set for launch on August 27, will feature an application that will integrate it with Facebook allowing content to flow on the popular social networking site. TheWB.com shows will also be distributed free across the Internet on Comcast Cable’s Fancast.com. More than 1,000 classic TV episodes from Warner Bros. will also […]
CBS Interactive boosted by CNET Networks
“Not only are we seeing record highs for several properties but to see them during seasonally slow months attests to the benefit of combination across these great categories. It also serves to prove the value of on-air call outs and brand building support via purposeful cross promotion from CBS Television and CBS Radio,” said Quincy […]
iPlayer set for H.264 and AAC
Writing on the BBC Internet blog, Huggers suggested that the BBC has always been a strong advocate and driver of open industry standards. "Without these standards, TV and radio broadcasting would simply not function," he wrote. "I believe that the time has come for the BBC to start adopting open standards such as H.264 and […]
More for less, as online viewing doubles
The report shows that in 2007 an average of seven hours and nine minutes a day was spent using an array of communications services – up by six minutes from 2002. "This includes watching television, surfing the net, using our mobiles, talking on a landline phone and listening to the radio," said Ofcom. Despite this […]
VUDU for 99 cents
“In this age of four dollars-a-gallon gas and staycations, we felt that VUDU customers deserved a break and should be able to watch a great film for just 99 cents,” said Patrick Cosson, VP of Marketing for VUDU. He said the initiative would make it easier for viewers to finish watching a great movie when […]
