For the second year in a row, the Roku Operating System (OS) was the leading smart TV OS sold in the US according to NPD’s Weekly Retail Tracking Service, based on available data from January 3rd 2021 through December 4th 2021. Additionally, Roku announced a partnership with Sharp to bring Sharp Roku TV models to […]
Samsung Electronics has unveiled details for the Samsung Gaming Hub at the Consumer Electronics Show (CES). Powered by Tizen, the Samsung Gaming Hub is a new game streaming discovery platform that bridges hardware and software to provide a seamless player experience. Samsung also announced partnerships with leading game streaming services – NVIDIA GeForce NOW, Stadia […]
Streaming device and platform specialist Roku has revealed new growth and international expansion to the Roku TV Ready Certification programme. New partners added during 2021 include Element, JVC, Pheanoo, and Philips, with Polk Audio and Westinghouse joining in early 2022, adding to an existing roster of Roku TV Ready partners including Bose, Hisense, TCL North […]
Scottish FTTP broadband provider BrawBand, is partnering with telco TV specialist Netgem TV to enable its customers to access over 200 channels, including Premier Sports, available at home or on a mobile device. BrawBand customers will also have access to the Freeview Play service, making use of hundreds of extra box sets and movies for […]
Integral Ad Science (IAS), a global player in digital media quality, has released its 2022 Industry Pulse Report. Surveying over 200 US digital media experts, IAS found that mobile video growth, social media transparency and trust issues, and the emergence of digital audio are top considerations for advertisers. “2021 has been a year of record-setting […]
Findings from digital media measurement, data and analytics software platform DoubleVerify (DV) highlight the prevalence of advertising fraud in online video and streaming amid the 2021 holiday season, undermining media quality and campaign effectiveness. DV analyses over two billion ad impressions per day, identifying comprehensive fraud and sophisticated invalid traffic (SIVT) from hijacked devices to […]
The latest Disney+ app update includes added support for SharePlay so subscribers with an iPhone, iPad, or Apple TV will have another way to come together with personal friends and family both near and far by viewing Disney+ content completely in sync while on a FaceTime call. The Disney+ SharePlay experience is available globally across […]
Real-time cross-platform TV ad measurement specialist iSpot has agreed a four and a half year licensing deal for all smart TV data from LG Ads Solutions, the advertising and data platform from LG Electronics. The deal gives iSpot access to LG on-the-glass programme and ad data from more than 20 million opted-in smart TVs from […]
Findings from connected TV (CTV) performance advertising platform tvScientific’s survey indicate that a majority of consumers (57 per cent) say the primary way they watch television, movies, and other video content is by streaming it digitally, compared to just 26 per cent who watch through cable or linear TV. Ninety-two per cent of consumers who […]
With the TV business evolving and technology changing viewers’ habits, the analysts at Hub Entertainment Research have mapped their top 5 predictions for the TV industry in 2022. Hub’s first prediction is that streaming player Roku will be bought out… 1) Roku Gets Bought: A leading player in the market buys Roku, which facilitates Roku’s […]