Charter Communications has announced the availability of the Spectrum TV App on XClass TV in the US, giving customers more options for viewing live and VoD content. “We are focused on providing more choice to our customers by constantly enhancing the Spectrum TV App and expanding its reach,” said Jodi Robinson, Charter’s Executive Vice President […]

Streaming is more popular than ever among all age groups, reaching 73 per cent of Brits, according to research by advertising technology specialist The Trade Desk. The rise of streaming in the UK is driven by viewers in the 18- to 34-year-old age group as 84 per cent favour streaming content over traditional TV. The […]

Findings from a deep-dive consumer packaged goods (CPG) report from Innovid, an advertising platform for delivery, personalisation and measurement of converged TV, examining critical trends, challenges, and opportunities in the video advertising industry, reveal that, amongst CPG advertisers, connected television (CTV) devices account for over half of all video ad impressions (52 per cent) – […]

New Zealand pay-TV operator Sky has revealed details of new products, including an IP-only replacement option for VodafoneTV customers whose service will close on November 30th, 2022. The Sky Pod will enable access to Sky TV, on demand content and streaming apps without the need for a satellite dish. It does not have recording capability […]

MultiChoice Group (MCG), the South African entertainment and services platform, will become Sky’s second global syndication partner for its Glass offering. The syndication partnership will allow MCG to offer its customers more ways to connect to their favourite content, including: Glass panels: a range of 4K QLED TVs with integrated sound bar featuring Dolby Atmos […]

Australian media group Nine says a new era of live streaming television has been unveiled, with Nine’s digital platform 9Now embarking on a transformation from the ground up that the broadcaster claims will reshape how 9Network viewers consume content, as well as offering advertisers ‘ground-breaking’ opportunities. Claiming an Australian first for BVoD platforms, 9Now will […]

LG Ads Solutions, the connected TV and cross-screen advertising service, is carrying out a rollout of its proprietary automatic content recognition (ACR) technology across LG TVs globally. The rollout will replace legacy technology, and put the new ACR solution on millions of smart TVs across Europe, Africa, Asia-Pacific, Latin America, and Australia. LG Ads Solutions […]

Analysis by Innovid, the advertising delivery, personalisation and measurement platform, has found that interactive connected TV (CTV) campaigns – when compared to interactive mobile or PC campaigns – deliver stronger results across key performance and attention metrics. Interactive CTV, a type of advanced video ad creative, allows audiences to engage directly with video advertising with […]

Music video network Vevo has partnered with advertising technology platform TripleLift to launch dynamic overlay ads, specifically for Vevo’s linear-programmed TV channels. Powered by TripleLift’s In-Show technology, which is integrated by video infrastructure platform Zype, Vevo’s overlay ads are delivered within contextually relevant content. While executed at scale, they offer the same precise audience targeting […]

Roku has announced the latest enhancements coming to Roku’s operating system which it says gives users a more convenient and efficient experience for discovering, accessing, and streaming entertainment. In the coming months, the company will introduce an all-new content discovery experience, The Buzz, to the Roku Home Screen Menu as well as two significant updates […]