VIDAA USA, the smart TV platform developer, has signed a multi-year partnership with Vestel to provide a turnkey operating system to one of Europe’s leading smart TV manufacturers. The deal will expand the presence of the VIDAA platform in Europe, powering Toshiba branded TVs starting in 2023. By utilising VIDAA, Vestel joins 10 manufacturers globally already […]
VIDAA, the smart TV operating system, has launched its new OS focused on the US market on Hisense smart TVs, following a large-scale deployment in Latin America. Less than three years old, VIDAA now streams an average of one billion hours of content per month in 180 countries and territories. Additionally, the OS supports AirPlay […]
TV technology and content analytics provider Samba TV has entered into a new multi-year research and development (R&D) venture with consumer electronics specialist TCL. The partnership will lead to the development and deployment of advanced artificial intelligence (AI) and content analytics to TCL TVs and make features of Samba AI, a suite of advanced AI […]
Xumo, the streaming platform joint venture between US multiplay operators Comcast and Charter, and Element Electronics are to launch a new line of 4K Ultra HD smart TVs, across the US in 2023. Xumo was formed to develop and offer a next-generation streaming platform on a variety of branded 4K streaming devices and smart TVs. […]
Roku has announced that the number of global active accounts now exceeds 70 million. Active accounts as of Q4 2021 was 60.1 million. Globally, streaming hours were 23.9 billion in Q4 and 87.4 billion for full year 2022, a 19 per cent increase year-over-year. Roku remains the #1 TV streaming platform in the US, Canada, […]
TV measurement company iSpot has released its 2022 TV Advertising Report, containing exclusive insights from currency initiatives with US TV Networks, findings from CTV verification studies and tallies from measuring every second of advertising on linear, time shifted and VoD on TV. The report contains rankings by ad impressions and spend for top networks, shows, […]
TiVo, a subsidiary of Xperi, and Amlogic, the fabless semiconductor company, have pre-integrated TiVo OS on Amlogic T962D4 and T950D4 chipsets for the US and European markets. TiVo OS is a media platform that gives TV OEMs significantly more control over the user experience, access to critical content service providers, and a profitable partnership model. TV OEMs participate […]
Advertising measurement, planning and optimisation platform VideoAmp has struck a deal with Warner Bros Discovery to measure cross-screen campaigns across the global media and entertainment company’s iconic portfolio of sports, news, lifestyle, and premium entertainment brands. Following the completion of a test-and-learn for alternative measures of video ad performance, Warner Bros Discovery will use VideoAmp’s […]
Ad tech company Blockboard is partnering with Comcast-owned television advertising technology platform FreeWheel. As a result of this collaboration, FreeWheel’s premium CTV inventory will now be available to all of Blockboard’s advertising clients. “The rise and interest in CTV and all the great content that is available on this platform also comes with an additional […]
Advertising sales company Ampersand is introducing an automated addressable TV functionality to streamline workflow between buyers and sellers within its footprint. Fuelled by aggregated data, and with a commitment to protecting personal information, this enhancement automates the planning of addressable campaigns across Ampersand’s supply partners, including Charter Communications, Comcast, Cox, Altice and Verizon, which represent […]