Samsung Electronics has announced new ways for players to experience its game streaming offering with the addition of new gaming partners, new gaming bundles, and the introduction of game streaming to select Samsung 2021 TV models and 4K.Antstream Arcade and Blacknut are both heading to Samsung’s gaming offering in 2023.Antstream Arcade is a cloud gaming […]

VoD service MYTF1 MAX is now available on Samsung Smart TVs. At a time when connected TV is growing rapidly in France (with nearly one in two households owning a Smart TV), the agreement signed with Samsung Electronics France is in line with the TF1 group’s strategy to make its content accessible on all media […]

Findings from converged TV delivery, personalisation, and measurement advertising platform Innovid’s report, The Great Unification of Converged TV, reveal that 80 per cent of respondents increased their converged TV investments year over year. In addition, of the more than 250 senior brand and agency respondents polled in September 2022, nearly all (92 per cent) said […]

Eighty per cent of UK sports fans now want to watch sport exclusively on streaming platforms, as pay-TV customers continue to decline in the UK, according to the 2022 UK Sports Video Trends report from cloud video platform Grabyo. Pay-TV subscriptions have been high among sports fans in the UK, with pay-TV providers having exclusive […]

Connected entertainment specialist VIZIO has unveiled an upgraded design and user experience for WatchFree+, VIZIO’s free streaming service that comes built into millions of VIZIO Smart TVs. This latest update features a new look and feel, intuitive Electronic Programme Guide (EPG), faster and easier navigation, and personalisation features to the free streaming service. WatchFree+ has […]

Findings from research firm Horowitz’s study, FOCUS Asian: State of Consumer Engagement 2022, indicate that only 34 per cent of Asian consumers feel that they are seeing more brands going out of their way to market and advertise to their community. They are much less likely than their Black (45 per cent) and Latinx (44 […]

Converged TV advertising delivery, personalisation and measurement platform Innovid has integrated its capabilities for UK and Germany-based clients with advertising technology specialist The Trade Desk in a move that provides independent, automated incremental reach analysis through The Trade Desk platform. Powered by the InnovidXP measurement platform, selected users of The Trade Desk will now have […]

Since 2015, Hub Entertainment Research’s annual Conquering Content study has examined the various ways US TV consumers discover and watch TV shows and movies. Highlights from this year’s study: 1) Seven in 10 consumers (71 per cent) say they’ve discovered a show in the past year that has become a favourite—and a strong majority say […]

Sky’s streaming service, NOW, is now available on Google TV devices, including Chromecast with Google TV and eight of the UK’s most popular smart TV brands as it expands across Android TV OS devices. The latest Android roll-out makes the NOW app available on the latest models of Google TV devices, including Chromecast with Google […]

Viaplay Group and Hisense’s Smart TV platform VIDAA have agreed a multi-market, multi-year device partnership. The Viaplay streaming service app will be pre-installed on all Hisense Smart TVs sold in Viaplay’s current direct-to-consumer markets and in North America, where Viaplay will launch in early 2023. The Viaplay app will receive premium placement in the Hisense […]