Advanced Television

Connected TV

“Connected TV strategies unconvincing”

Leading TV executives were left undecided as to which company has the most effective Connected TV strategy according to a study by MPP Global Solutions. Respondents were asked to select which companies they felt had the most effective strategy for success in the Connected TV market, but results proved to be inconclusive. The survey, conducted […]

May 25, 2012

Hillcrest motion control for China Smart TVs

Hillcrest Labs has announced that TCL Multimedia, one of China’s leading TV and consumer electronics brands, is using Hillcrest’s patented Freespace motion software for TCL’s Android-based Smart TVs, including its flagship V7500 Android 4.03 Smart TV, and motion sensing remotes. The Smart TV system will be available in China this month and in other markets […]

May 24, 2012

3m French homes have smart TVs

Market researcher Mediametrie has reported there were nearly three million smart TVs in France in Q1, 2012 – meaning that 10.7 per cent of French homes had TVs that could access VoD or apps over the Internet. The number of homes with smart TVs rose by 40 per cent from the end of 2011. About […]

May 23, 2012

Microsoft to win TV platform battle?

Microsoft is winning one of the most important battles in the digital world: the battle for the TV, according to Forrester Research Vice President and Principal Analyst James McQuivey. Writing in a blog post, he suggests that the TV battle is important for reasons you already known: “TV consumes more time than anything else and […]

May 18, 2012By Colin Mann

Connected TV becoming mainstream

A survey of TV set makers regarding shipments for Q4’11 by DisplaySearch reveals the extent to which connected TV has broken out of the high-end and is becoming a mainstream feature across all regions. This reflects the new realities of the TV business. Global and emerging markets are seeing features introduced at the same pace […]

May 18, 2012

Viacom ‘the 3 Cs of social TV’

Viacom has unveiled the results of its new ‘Social TV: Viewers C’s The Moment’ study exploring the social TV phenomenon through the lens of the viewer. While fairly nascent, social TV and co-viewing trends are growing rapidly, representing a shift in TV viewing from a lean-back to a lean-forward experience. Viewers engage in an average […]

May 17, 2012

RESEARCH: Connected devices commonplace

Futuresource has released a study, conducted in the spring of 2012 in the USA, UK, France and Germany that surveyed more than 4,000 consumers on their usage of and attitudes to connected TVs, smartphones, tablets and eBooks/eReaders. Key findings from the study included the fact that three-quarters of connected TV owners are using their TV […]

May 17, 2012

Connected TV boosts online shopping

New research by retail experts Conlumino, commissioned by eBay, reveals that the retail industry is on the cusp of a third wave of technological revolution. After online and mobile, a new wave of shopping technologies will again present opportunities and challenges for the industry. Interactive TV will have the most influence, as by the end […]

May 17, 2012

Half iPhone users likely to buy Apple iTV

As speculation surrounding the possible launch of an ‘iTV’ from Apple continues to mount, new research from the Strategy Analytics Connected Home Devices (CHD) advisory service shows that nearly half of existing iPhone users would be very or somewhat likely to buy an Apple iTV soon after its launch. The report – Apple’s Smart TV: […]

May 16, 2012

Netflix key to US leadership in smart TV usage

In the wake of an unfavourable customer satisfaction report, there is better news for online entertainment subscription service Netflix, with the suggestion that the availability in the US of strong online video services such as Netflix means that owners of connected or smart TVs in the US are more than three times more likely to […]

May 15, 2012By Colin Mann