Samsung Electronics has confirmed that its Tizen OS will be embedded in Loewe’s latest premium TV, Stellar, now launching in Europe. According to the company, this is a significant milestone for the Tizen Licensing Programme, which started in 2022 and is now rapidly growing in Europe and worldwide. “This new collaboration with Loewe ensures that […]
Advertising intelligence company AdImpact has launched an industry-wide TV intelligence platform, building off the foundation established by AdImpact’s political advertising intelligence, that brings broadcast, cable and CTV advertising and market intelligence at the local level to advertisers across industries. Given the increasing fragmentation of the television industry with the proliferation of CTV, advertisers and media […]
US streaming service Sling TV is to offer a 4K viewing experience, starting with FOX Sports’ 25th broadcast of the MLB All-Star Game on the evening of July 16th. For the first time, Sling TV subscribers, in certain markets, can enjoy a live event in 4K resolution, on supporting Roku and Amazon Fire TV devices. […]
Tubi, Fox Corporation’s ad-supported streaming service, is now live in the UK. Tubi has built momentum in North America by engaging viewers with a free, personalised streaming service that offers an extensive library of blockbuster movies, popular TV series, and exclusive Tubi Originals. With nearly 80 million monthly active users, Tubi has emerged as the […]
whaleOS 3, the independent TV OS, has announced the arrival of TikTok on whaleOS 3-powered TVs. With this latest development, TikTok users can now log in with their account on the TV and enjoy their personalised feed or consume a random selection of short-form videos. “We’re excited to broaden our reach with the launch on […]
Tim Davie (Director General, BBC), Dame Carolyn McCall (CEO, ITV), Alex Mahon (CEO, Channel 4) and Sarah Rose (President, Channel 5) have marked the launch of new streaming service Freely. They highlighted the importance of public service broadcasting, and the role Freely can play in its future. Davie commented on the power of public service […]
Everyone TV – the organisation leading the evolution of free TV in the UK – has revealed multiple new smart TV brands are joining the Freely line-up with Toshiba, Sharp, Panasonic and Metz all confirmed to offer the new streaming service backed by the BBC, ITV, Channel 4 and Channel 5. The addition of these […]
Titan OS, a European technology, entertainment, and advertising company, has announced the launch of Titan Ads, a marketplace for Connected TV (CTV). Headquartered in Barcelona, Titan OS and Titan Ads operate in key European markets, leveraging the content and advertising expertise of its local teams in markets such as the UK, Germany, France, Spain & […]
Forty-nine per cent of consumers are confident they can distinguish ads generated by AI versus traditional methods, with nearly half (49 per cent) stating they do not care whether an ad was made using AI or traditional methods as long as it looks authentic. That’s according to insights released today by LG Ad Solutions, to […]
Samsung Ads Europe, the advertising division of Samsung Electronics, has announced the launch of its new machine-learning advertising solution for clients, Smart Outcomes, allowing advertisers to automatically optimise CTV campaigns and leverage the largest single-source, deterministic TV data set in the European market. Powered by data from more than 60 million Samsung Smart TVs in […]