Research from Parks Associates highlights the importance of ad relevancy, especially for new revenue streams: 81 per cent of viewers who felt that the ads they were watching were relevant to them also report an interest in T-commerce. AI can be used in entertainment to connect viewers with brands. Relevant and timely advertisements are currently […]
Zattoo, a TV streaming and TV-as-a-Service provider in Europe, and Media Distillery, an AI technology provider in video UX optimisation, have announced their new collaboration within the upcoming launch of Zattoo’s new product Stream API. This includes AI- and Machine Learning-enriched Time Marker Suite, now pre-integrated for Zattoo’s B2B managed platform service for TV streaming […]
Mediaocean, the mission-critical platform for omnichannel advertising, has released the findings from its 2024 H2 Market Report. This sixth edition of Mediaocean’s bi-annual report series presents the largest pool of respondents to date, with responses from over 1,200 marketing professionals. The insights reflect key consumer and technology trends shaping the advertising landscape for the remainder […]
IBC2024 has unveiled a host of new show features and speaking sessions to showcase real-world artificial intelligence (AI) advances across the IBC Conference, the IBC Accelerator Media Innovation Programme and the show itself, including the new AI Tech Zone, powered by EBU. AI innovators and media and entertainment (M&E) companies will be able to learn, […]
Xperi has entered into an asset purchase agreement with Amazon.com Services to sell substantially all of the assets and certain liabilities of Perceive Corporation, a subsidiary focused on edge inference hardware and software technologies, for a gross amount of $80 million (€72.5m) in cash. “Since Perceive’s inception, the landscape for edge inference technology has evolved, […]
Zayo Group, a communications infrastructure provider, has released its bi-annual Distributed Denial of Service (DDoS) Insights Report, which found the company observed a 106 per cent increase in attack frequency from H2 2023. The report also found that an average DDoS attack now lasts 45 minutes – an 18 per cent increase from this time […]
Veritone, a specialist in building human-centered enterprise AI solutions, has announced that its media and entertainment solutions are available in AWS Marketplace, a curated digital catalogus of independent software vendors that make it easy to find, test, buy and deploy software that runs on Amazon Web Services (AWS). Veritone’s availability in AWS Marketplace provides media, […]
The UK is forecast to have the largest entertainment and media market in Europe – overtaking Germany – from 2025, according to PwC’s Global Entertainment & Media (E&M) Outlook 2024-2028. UK E&M revenue is expected to break the £100 billion (€117bn) barrier this year before growing to £121 billion by 2028 at a compound annual […]
Veritone, a specialist in building human-centered enterprise AI solutions, has announced a multi-year agreement with the National Collegiate Athletic Association (NCAA) to serve as its official global archive of record and exclusive, worldwide footage agent for all NCAA championship content. The agreement will leverage Veritone’s advanced AI-powered Digital Media Hub (DMH) platform, including its licensing […]
Swisscom Broadcast has been providing customised drone flights as a service for more than a year. Its partnership with Nokia Drone Networks has now taken the service to the next level. The ‘drone-in-a-bo’” units will improve the availability of operationally efficient drone applications for industrial purposes and to ensure public safety. The partnership will enable […]