Advanced Television

PubMatic, Butler/Till launch AdCP-enabled agentic AI campaign across CTV

PubMatic and independent agency Butler/Till have announced the launch of a fully autonomous, end-to-end agentic advertising campaign across CTV for Clubtails, a leading flavoured malt beverage brand from Geloso Beverage Group. Powered entirely by PubMatic’s agentic application, and launched inside Butler/Till’s preferred Gen AI environment, the campaign introduces a new operational model for media activation. […]

December 15, 2025

JamLoop hires Fagel as Chief Marketing Officer; Korsakova as Chief Operating Officer

 JamLoop, a CTV-first technology platform bringing performance advertising to streaming TV, has announced that veteran marketing leader Jeff Fagel has joined the company as Chief Marketing Officer. Additionally, Oksana Korsakova, who has led JamLoop’s marketing efforts since 2023, has been named Chief Operating Officer. Built for national scale and local precision, JamLoop helps local businesses, […]

December 15, 2025

Finite Films & TV appoints Hughes as Creative Director

 Independent production company, Finite Films & TV, has appointed Paddy Hughes (BBC3’s Eating with my Ex, C4 & Vinted’s Second Hand Style Up) as Creative Director to support its slate of original branded content. Hughes is a BAFTA-nominated Director and Producer, and has worked in television, SVoD, digital and commercial content for 20 years, taking […]

December 15, 2025

TripleLift announces expansion into Southern Europe

TripleLift, the creative SSP, has announced a significant expansion into the dynamic Southern European market through preferred partnerships with top digital marketing agencies: Amazing Agency in Spain and Witailer in Italy. The expansion, which significantly enhances the company’s footprint in one of Europe’s fastest-growing ad markets, will be overseen by Prune Nouvion, TripleLift’s France Country […]

December 15, 2025

Paranormal Activity makes West End premiere

Melting Pot, the independent theatre and film production company, has released production photography for the West End run of Paranormal Activity. Patrick Heusinger and Melissa James will reprise their Leeds Playhouse roles as ‘James’ and ‘Lou’ alongside fellow Playhouse performers Pippa Winslow as ‘Carolanne’ and Jackie Morrison as ‘Etheline Cotgrave’. The West End company welcomes […]

December 14, 2025

Pinterest to acquire tvScientific

Pinterest, the AI-powered visual search and discovery platform, has entered into a definitive agreement to acquire tvScientific, a connected TV (CTV) performance advertising platform. Pinterest will consequently combine its audience intent signals with a CTV engine, so marketers can measure how TV lifts the results of their performance ad campaigns. Pinterest reaches 600 million monthly […]

December 12, 2025

Hollywood director convicted after scamming Netflix for $11m

A director hired by Netflix to make a science-fiction series was convicted this week of an $11 million (€9.3m) fraud. Prosecutors said Carl Erik Rinsch, 48, secured funding from Netflix from 2018 to early 2020 to make the series, which was initially called White Horse and later renamed Conquest. But he put the money in […]

December 12, 2025

Eutelsat announces success of €670m Rights Issue

Eutelsat has announced the success of its share capital increase with shareholders’ preferential subscription rights for a gross amount of approximately €670 million. Eutelsat says the proceeds of the Rights Issue, combined with the proceeds of the Reserved Capital Increases completed on November 21st, will be used to reinforce its financial structure and fund its […]

December 12, 2025

Premier Sports scores Copa del Rey rights

Sports broadcaster and streaming service Premier Sports has agreed a deal to screen live coverage of Copa del Rey for the next three seasons. The new agreement adds to existing coverage of La Liga and La Liga 2 on the service. Coverage of the 2025/26 knockout competition kicks off with the Round of 32 matches […]

December 12, 2025

Michel named BBC Group CFO

The BBC has announced that Bérangère Michel has been appointed to the role of Group Chief Financial Officer (CFO). Bérangère brings experience from her 16-year career at the John Lewis Partnership, where she held senior roles including CFO, Customer Service Executive Director, Operations Director and Finance & Strategy Director. Prior to that, Bérangère spent 11 […]

December 12, 2025