Luma AI, the AI company building multimodal AGI, has introduced Ray3 Modify – a next-generation workflow that allows real-life actor performances to be enhanced with AI, enabling creative teams to produce Hollywood-quality performances and scenes. Ray3 Modify allows editing recorded footage in new ways and is a visual effect tool rolled into a single model.

Available now on Luma AI’s Dream Machine platform, Ray3 Modify seeks to address one of the fundamental limitations of early AI video systems: their inability to reliably follow and preserve human performance.

Historically, in AI-generated video, it has been difficult to preserve timing, motion, and emotional intent during acting and scene transformations, explains Luma AI. Ray3 Modify generates content in direct response to human-led input footage, enabling brands to work with actors to promote products and personalise content while maintaining alignment with the original performance. For filmmakers, this enables directors to film actors in any world, scene, or style.

With Ray3 Modify, the human performer, camera operator, or physical input becomes the source of direction for AI. This enables AI to follow real-world motion, timing, framing, and emotional delivery. By conditioning AI generation on human-led input footage, Ray3 Modify significantly reduces guesswork and enables creators to guide shots closer to their original intent.

Ray3 Modify enables a new class of AI workflows for production, where predictability continuity, and repeatability are essential. Ray3 Modify preserves original performance while allowing creators to change environments, styling, cinematography, and visual interpretation with intentional, scene-aware fidelity.

“Generative video models are incredibly expressive but also hard to control. Today, we are excited to introduce Ray3 Modify that blends the real-world with the expressivity of AI while giving full control to creatives. This means creative teams can capture performances with a camera and then immediately modify it to be in any location imaginable, change costumes, or even go back and reshoot the scene with AI, without recreating the physical shoot,” commented Amit Jain, CEO and Co-founder of Luma AI.

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Tags: AI, production, workflow