Mahabharat: Ek Dharmayudh, the AI-powered entertainment series made a strong debut in India with over 6.5 million video views and 2.1X higher reach than platform average, the biggest opening day for a long-running show on JioHotstar.

With this show, JioHotstar says it has set the blueprint for AI driven content where technology doesn’t replace creativity, but amplifies it, enabling creators to imagine storytelling and characters beyond conventional limits.

This milestone reflects JioHotstar’s commitment to shaping the next era of entertainment, where machine intelligence empowers human creativity shaping the next leap in storytelling innovation.

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Categories: Press Releases

Tags: AI, india, jiohotstar