BYD Auto, Xperi announce adoption of DTS AutoStage
July 22, 2026
BYD, a manufacturer of electric vehicles, and Xperi, the entertainment technology company, have announced that BYD has adopted DTS AutoStage as its exclusive in‑car media platform, bringing advanced audio and video entertainment experiences to future BYD vehicles across BYD’s international markets in Europe, Asia-Pacific, Latin America, the Middle East and Africa.
DTS AutoStage supports both audio and video entertainment capabilities, with feature availability varying by vehicle model, region and product configuration.
The platform is designed to deliver a hybrid radio experience alongside intuitive video streaming designed specifically for the automotive environment.
“BYD’s adoption of DTS AutoStage reflects our shared commitment to delivering high‑quality, intuitive entertainment experiences that delight drivers and passengers,” said Jeff Jury, senior vice president and general manager of immersive entertainment at Xperi. “As the automotive cockpit becomes a ‘third space’ where consumers expect seamless access to the entertainment content they care about, we are excited to partner with BYD to provide a comprehensive solution to their customers.”
“China’s automotive industry is moving rapidly from global export scale to global experience leadership,” added Chris Lang, general manager of the Greater China Region at Xperi. “As Chinese automakers expand internationally, DTS AutoStage enables companies like BYD to deliver consistent, premium in-car media experiences across markets while helping their vehicles stand out to consumers worldwide.”
DTS AutoStage integrates broadcast radio, IP‑delivered audio services, and in-vehicle video entertainment into a unified media platform designed to work seamlessly across regions and vehicle platforms.
According to BYD, “As BYD continues to advance intelligent mobility, we are focused on delivering engaging and user‑centric in‑car experiences. DTS AutoStage enables us to offer premium audio and video content discovery that aligns with our vision for innovation and connectivity, providing BYD owners with an engaging and rich entertainment experience.”
BYD plans to launch DTS AutoStage beginning Q4 2026 or earlier. With this agreement, BYD becomes the 14th major automaker to adopt DTS AutoStage. The platform currently reaches more than 16 million vehicles across over 150 countries worldwide.
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