Samsung Electronics has announced a collaboration with Munch to add iconic artworks by Edvard Munch to Samsung Art Store. The digital collection makes 37 masterpieces such as The Scream (pictured), The Dance of Life and Melancholy – as well as several rare works from the museum’s collection – available to users around the world.

“Samsung creates products that inspire people and help them express themselves through design and culture,” commented Tommy Nilsson, TV and Audio Director at Samsung Nordics. “With Samsung Art Store, we make world-class art available to millions of people, and through this collaboration with Munch, we are bringing an important part of European artistic heritage into people’s homes.”

Alongside Munch’s iconic masterpieces the collection offers a more intimate view of Edvard Munch’s artistry, with rarely seen works such as Garden with Trees and Two People at Table. These works are part of a collection of treasures preserved in the museum’s archives, many of which must be kept in carefully controlled environments to protect them from further deterioration. Their condition makes them too vulnerable for public display, even at the museum in Oslo.

“This collaboration is an exciting opportunity to share Edvard Munch’s art with audiences beyond the museum’s walls in Oslo,” added Tone Hansen, Director of Munch. “Through Samsung’s global reach and Art TV technology, we can make Munch’s work more accessible to people around the world, and we are incredibly honoured to collaborate with Samsung on this meaningful initiative.”

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