Haystack News, the US news streaming service, is extending its presence on Roku with the addition of a dedicated Haystack News button on millions of remote controls, including the Roku Voice Remote Pro.

The Haystack News button gives Roku customers one-click access to the Haystack News platform, a top news discovery app on Roku, which provides viewers a personalised, news experience with more than 400+ local, national and global news sources for live and on-demand viewing.

“This partnership represents yet another exciting milestone for Haystack and furthers our mission to give consumers unparalleled access to trusted, diverse news sources,” said Daniel Barreto, CEO of Haystack News. “It’s a privilege to have such a large presence on the top streaming platform in the US.”

“Dedicated buttons on our Roku remote controls are one of many ways Roku can help streaming services reach and engage new viewers,” added Mike Gamboa, Senior Director, Commercial Partnerships at Roku. “With the dedicated Haystack News button on Roku remote controls, our customers will benefit from easier access to the personalized news experience Haystack News provides.”

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Tags: Haystack, news, roku