Seventy-five per cent of Spaniards watch TV through FTA DTT, 25.2 per cent via a pay-TV platform.

The November figures from the consultancy firm Barlovento Comunicación confirm that DTT is the most used distribution system to watch TV.

Within payTV, IPTV leads the market with 12.7 per cent (including Movistar, Vodafone, Orange), followed by cable with 9.2 per cent, satellite with 2.4 per cent and OTT with 0.8 per cent.

The most watched channels on pay–TV are BeIN Liga with 5.8 per cent, FOX with 4.6 per cent, TNT with 3.9 per cent, AXN with 3.8 per cent and Canal Hollywood with 3.1 per cent.

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Categories: Articles, Broadcast, Consumer Behaviour, FTA, Markets, Pay TV, Research