Fox Corporation and YouTube TV today have announced a renewal of the full portfolio of Fox networks, including Fox News Channel, Fox Business Network, Fox Weather, Fox Sports, FS1, FS2, Fox Deportes, Big Ten Network, the Fox network and all Fox Local Stations. Financial terms were not disclosed. The deal comes in the eleventh hour, […]
Precise TV, the contextual video ad tech platform driving business outcomes for brands, has released its third annual Precise Advertiser Report: Teens & Youth (PARTY), a report analysing input from a proprietary panel of US teens aged 13-17 and their parents. A cross-generational teen panel spanning late Gen Z and early Gen Alpha (Gen Z/A), […]
The official Taskmaster YouTube channel has hits over one billion views and 1.94 million subscribers worldwide – making it the biggest British comedy show on YouTube. The Taskmaster YouTube channel has significantly grown in popularity since embarking on its pioneering release strategy in 2019. It has seen success internationally, particularly in North America, reaching over […]
Spending on US sports rights has surged 122 per cent over the past decade according to insight from Ampere Analysis. Over the same period, total TV industry revenues increased by just 24 per cent, meaning investment in rights has grown five times faster than the broader market. Sports rights now account for 14 per cent […]
Herring Networks has announced that its two flagship channels, One America News (OAN) and A Wealth of Entertainment (AWE), will launch on YouTube TV in Q4, expanding choice for subscribers across the US with more live news and entertainment. With the addition of OAN and AWE, YouTube TV viewers will watch 16 hours of live, […]
Banijay Rights, the global distribution arm of Banijay Entertainment, has announced the launch of its Mr Bean: The Animated Series FAST channel on Samsung TV Plus in the US and Canada. The 24/7 channel will roll-out on Samsung TV Plus comedy section on August 27th, comprising all four seasons of Mr Bean: The Animated Series. […]
WinZO, the Indian digital entertainment platform, has announced its launch in the US. The US debut follows WinZO’s successful foray into Brazil in 2023, placing the company at the intersection of three of the world’s four largest mobile gaming markets – India, Brazil, and the US – with a combined market size of $65–70 billion […]
AstroAgency, a strategic communications and market intelligence firm dedicated to the commercial space industry, is accelerating its expansion into North America, formalising two new transatlantic partnerships. UK-headquartered AstroAgency has signed two Memorandums of Understandings (MOU) with Voyager Technologies and Cislunar International, kicking off a six-month push to grow the firm’s connections and clients across the […]
DirecTV, the US broadcaster, has announced a multi-year, strategic and year-round collaboration with six US university athletic departments ahead of the 2025 college football season. This agreement includes some of the most iconic schools in all of college sports — Duke University, The Ohio State University, University of North Carolina at Chapel Hill, University of […]
With rising inflation and growing pressure on household budgets, US consumers are feeling the strain, especially when navigating an increasingly fragmented and costly TV subscription landscape. Since 2018, Hub Entertainment Research’s Monetizing Video has tracked how consumers prioritise spending across TV and streaming services, which services and features offer the best value. Key findings from […]