The use of video on social media has significantly increased in Sweden. Unlike traditional media, the content is dominated by short clips presented in endless feeds, according to Mediavision’s latest analysis of video on social media. Platforms like Facebook, Instagram and YouTube offer similar formats, but TikTok has emerged as a leading player in the […]
Tele2 and and The Walt Disney Company Nordic & Baltic has entered an agreement to provide Tele2 customers with more entertainment through Disney+. The deal marks the first Disney+ bundle offering in Sweden. “The addition of Disney+ to the Tele2 portfolio enhances our ability to deliver exceptional entertainment to our customers. At Tele2, our constant […]
Mediavision’s Q2 analysis of the Swedish audio market shows that daily listening time is stable compared to the same period last year. The total listening time amounts to 100 minutes on an average day, covering both live radio and digital audio (audiobooks, music, and podcasts on demand). It is evident that the country’s listening behaviour […]
After four years as CEO for Swedish telco Tele2, Kjell Johnsen has informed the board that he will be stepping down. Johnsen will remain in his current role until a successor has been appointed. “I want to thank Kjell for his significant contributions to Tele2’s development during his four years at the helm. Under Kjell’s leadership, Tele2 has established strong foundations […]
Telia, the Sweden-based telecoms operator, has announced a ‘change programme’ that it says will simplify its operations by implementing a new operating model with streamlined processes and improved ways of working, which will lead to a more customer-focused organisation, while also resetting the company’s cost base through an intended reduction of 3,000 staff during 2024 […]
Finnish media technology company, Media Tailor Group, is now turning its focus to the Swedish market. As part of its international growth strategy, the company has appointed David Mühle as CEO of its Swedish operations. He will also be responsible for Media Tailor’s international expansion. Mühle brings over 20 years of leadership experience within the […]
Ad-funded streaming subscriptions (HV0D), continue to grow in Sweden. Currently, close to 400,000 households have chosen to acquire at least one streaming service that is partly financed by advertising. Even though HVoD is a relatively new concept, growth has been strong during the year. Since the beginning of 2024, Mediavision reports a growth of 40 […]
SDMC – a Google-licensed Android TV partner and Netflix Hailstorm/Self-Serve partner – and Telenor Sweden, a mobile operator and fixed broadband provider, have unveiled the Tv-hubb. The 4K AV1 dongle, powered by Android TV, is crafted to elevate entertainment experiences and enhance home viewing for subscribers across Sweden. Made from recyclabl materials, the Tv-hubb is […]
Sweden’s Tele2, which owns Boxer, has gradually been replacing its customers’ programme cards with the new WiFi-based TV solution Tv Hub Mini. During autumn 2024, Boxer will contact all remaining customers in order to upgrade them before December 31st. Customers who still have Boxer’s programme card will have these replaced with Tv Hub Mini, which […]
Netflix has announced two new Swedish films; Trustor, a documentary by Karin af Klintberg and Teresa Alldén uncovering the truth behind the Trustor affair – one of the largest financial cases in Swedish history; and Off Track 2, a sequel to the drama comedy Off Track. Karin af Klintberg, speaking about Trustor, said: “It is […]