Hydrogen racing series, Extreme H, has confirmed a multi-year broadcast agreement with ITV.. This partnership ensures motorsport fans in the UK can experience the championship free-to-air and live across ITV4 and ITVX. Building on a successful relationship established during Extreme E, this new agreement signals ITV’s commitment to supporting Extreme H’s vision as it transitions […]
Parents For Future UK, the grassroots climate organisation made up of thousands of parents across the country, is backing the proposed UK-wide ban on fossil fuel advertising which is set to be debated in Parliament today [July 7th]. Earlier this year, Parents For Future launched the country’s first ever TV advertising campaign explicitly advocating a […]
Cartoon Network’s Climate Champions award winning sustainability-focused initiative has reached over 3.2 million challenges accepted by kids across the globe. Launched in response to a 2021 global study revealing climate change as a top concern amongst kids, Climate Champions encourages young people to take small, meaningful actions to help the planet. The campaign features fun, […]
Tech sector carbon emissions have continued their rise in recent years, fueled by rapid advances in artificial intelligence (AI) and data infrastructure, according to Greening Digital Companies 2025. The report, produced by the International Telecommunication Union (ITU) and the World Benchmarking Alliance (WBA), tracks the greenhouse gas (GHG) emissions, energy use, and climate commitments of […]
DoubleVerify, software platform to verify media quality, optimise ad performance, has announced a partnership with Impact Plus, a sustainability technology company that empowers marketers to reduce the environmental footprint of their advertising. With this release, brands can leverage DV’s Emissions Measurement offering powered by Impact Plus, to understand and manage the carbon footprint of their […]
O3b mPOWER, SES’s second-generation medium earth orbit (MEO) system, has been awarded the Platinum badge by the Space Sustainability Rating (SSR) Association. This is the highest possible SSR rating tier, and has been awarded to the O3b mPOWER constellation of 13 high-throughput and low-latency satellites, eight of which are already in orbit. The O3b mPOWER […]
Equativ, the independent media platform, announced at the Jounce SPO Summit in NYC that it has blocked all Made-for-Advertising (MFA) inventory across its global exchange, including both Equativ and Sharethrough platforms. The move is one facet of the company’s broader aims to not only improve inventory but prioritise sustainability as well. This decision, along with […]
Global Action Days has officially begun. Kicking off on Earth Day (April 22nd) and continuing for two weeks, the Foundation for Environmental Education (FEE), in partnership with the Soil Association and Two Daughters Entertainment, invites children everywhere to explore the underground world of worms, roots, and soil superheroes during the Global Soil Safari, one of […]
LG Electronics has once again been recognised for its dedication to sustainability and eco-conscious initiatives, securing eco-certifications for its 2025 OLED TVs. For the fifth consecutive year, LG OLED evo TVs have received Reducing CO2 and Measured CO2 certifications from the Carbon Trust, a global climate consultancy advancing a zero-carbon future. These certifications evaluate a […]
Channel 4 Sales has announced it will invest in an advertising emissions measurement tool for its advertisers, as it continues to put sustainability at the top of its agenda. Partnering with Scope3, the sustainable technology platform, Channel 4 Sales will be the first commercial team within a major broadcaster to offer advertisers emissions data about […]