Advanced Television

QR Codes

LG launches LG Travel+

LG Electronics has announced the launch of LG Travel+, a new service designed to support travellers on their journeies. Now available for free on LG Smart TVs running webOS 6.0 in select markets – including the UK, Korea, the US and Germany – the LG Travel+ app offers an array of inspiring travel content and […]

August 27, 2025

Ulta taps Wunderkind to take CTV pause ads programmatic

WunderKIND Ads, the advertising division of Wunderkind delivering user-first ad experiences that don’t interrupt content consumption, has announced the launch of WunderKIND CTV Pause Ads, a product expanding its innovative programmatic approach to Connected TV. Developed in partnership with OpenGlass.TV, this technology ensures seamless delivery and optimisation across platforms. While Pause Ads have become a staple […]

July 16, 2025

Branded Cities, IRCODE partnership

IRCODE, the patented visual intelligence platform, has announced a strategic partnership with Branded Cities, North America’s premier Out-of-Home (OOH) media company. This collaboration brings IRCODE’s interactive, attribution-ready technology to Branded Cities’ network of high-impact static and digital assets across the US, introducing a new layer of real-time performance to one of advertising’s most powerful creative […]

June 18, 2025

BEONDTV taps IRCODE to launch interactive FAST channel experience

IRCODE, the patented visual technology platform transforming content into scannable, interactive media, has announced a strategic partnership with BEONDTV, the digital and broadcast network known for lifestyle, travel, and talk programming. The integration debuts a first-of-its-kind interactive television experience, giving audiences the ability to engage directly with what they see on screen, instantly and without […]

June 10, 2025

Flam secures $14m funding to expand AI infra

Flamy has raised $14 million (€12.6m) in Series A funding to scale its AI Infra – which helps marketers to turn any touchpoint into an interactive, app-less digital and 3D experience. The round was led by RTP Global, with participation from Dovetail and other existing investors, bringing Flam’s total funding to $22 million. To date, […]

May 13, 2025

Insight TV, Edge Video AI launch Shoppable TV

Insight TV, and Edge Video AI, have announced the launch of the Shoppable TV Web Store, commencing with InTravel channel in the UK. Shoppable TV aims to transform passive viewing into an interactive shopping experience, allowing audiences to instantly purchase products, experiences, and destinations they see on-screen. By simply scanning a QR code, viewers can […]

March 5, 2025

New platform slashes cable waste for FTTH-network builders

FTTH network builders can significantly reduce the amount of expensive optical fibre they throw away thanks to a new initiative from French cabling experts, ACOME Group. Every day, broadband companies waste on average 10 per cent of the full fibre cable they deploy owing to a lack of knowledge of how much cable they have available […]

January 15, 2025

Study: Advertisers should prioritise a total TV experience

LG Ad Solutions, in collaboration with MediaScience, has released a study that underscores the effectiveness of creating a seamless Connected TV (CTV) advertising experience. The study, titled The Connect Effect, demonstrates that integrating CTV Video, Native and Mobile Video ads within a single campaign boosts key brand metrics and performance. The study revealed that brands […]

October 1, 2024

Axonista, Vizbee join forces

Axonista, a specialist in interactive video technology, and Vizbee, a player in cross device streaming experiences, are excited to announce a strategic partnership to help streaming publishers unlock new revenue through synced CTV + mobile activations. By combining Axonista’s interactive video expertise with Vizbee’s casting and sync technology, publishers can now offer seamless viewing and […]

September 13, 2024

Innovid launches in-platform QR code solution

Innovid, an independent software platform for the creation, delivery, measurement, and optimisation of advertising across connected TV (CTV), linear, and digital, has announced the launch of its in-platform QR code solution. Advertisers can now create, deliver, measure, and optimise QR codes across CTV, digital video, and mobile all within Innovid’s platform. Innovid clients can now […]

September 12, 2024