Sony provided a 5G connected camera solution to selected photographers covering the 2025 NFL Berlin Game. When the Indianapolis Colts and Atlanta Falcons met on November 9th in front of over 70,000 fans in Berlin’s Olympic Stadium, these official photographers were equipped with Sony’s PDT-FP1 portable data transmitter. This allowed them to capture reactions and emotions […]
Glance, a specialist in TV and video market intelligence, has shared its annual sports report, Yearly Sport Key Facts 2025, revealing record-breaking audiences and significant shifts in sports viewership patterns across global markets. The report analyses television sports consumption from September 2024 to August 2025 in 45 markets globally. The initial wave of 15 markets […]
Parks Associates has published research revealing that 38 per cent of US internet households subscribe to at least one sports-specific streaming service, up from just 4 per cent in 2019. The NFL is the most popular sport, with 82 per cent of sports viewers in US internet households regularly watching NFL content during the season. […]
Netflix has introduced a new metric to measure its ad reach in terms of viewers instead of accounts. “After speaking to our [advertising] partners, we know that what they want most is an accurate, clear, and transparent representation of who their ads are reaching. Our previous measurement (which was based on account profiles) didn’t represent […]
Fox saw its stock jump by 5 per cent as it beat estimates for sales, driven by continued digital growth at free streaming service Tubi and stronger performance for its NFL broadcasts. The company also announced plans for a $1.5 billion (€1.3bn) accelerated share repurchase adding to the $6.85 billion already repurchased under its existing […]
Streaming has upended the way we watch television, but in recent years, one player has rewritten the entire script for live sport—and it isn’t ESPN, Sky Sports or CBS. It’s Netflix. The streaming giant dipped its toes into the sporting world with a slew of docuseries headlined by the esteemed F1: Drive to Survive, which […]
Broadcast viewership came roaring back in September as American football drove an unprecedented monthly spike in watch-time for the category, according to Nielsen’s monthly The Gauge report – a snapshot of total TV and streaming consumption. Time spent watching broadcast programming shot up 20 per cent month-over-month (compared to +3 per cent across all TV) […]
Amazon and the NFL have announced that Prime Video will broadcast the November 28th Black Friday Football game between the Philadelphia Eagles and Chicago Bears to a worldwide audience, kicking off at 8pm GMT. The game will be the first NFL event to be presented globally on Prime Video, which is available in over 240 […]
Netflix was off seven per cent in premarket on October 22nd as the streamer’s outlook for the coming quarter left investors underwhelmed. A victim of its own success, investors have become accustomed to routine outperformance of predictions, and the stock has bumped over 360 per cent in the past three years. But since peaking this […]
iSpot, the cross-platform TV ad measurement company, has released additional findings from its analysis of national linear TV advertising in the US during Q3 2025, particularly surrounding top programmes and networks for reach, and their continued consolidation around live sports and news. While the NFL and college football are fixtures as some of TV’s top […]