Advanced Television

netflix

Gracenote: News, horror driving FAST momentum

Gracenote, the content data business unit of Nielsen, has expanded its Data Hub resource to include insights on nearly 1,850 active FAST channels for an understanding of global streaming trends and the programmes that keep audiences engaged. According to analysis of Gracenote’s global video dataset, the number of FAST channels grew nearly 14 per cent […]

August 28, 2025

Netflix readies for WWE Clash in Paris

Clash in Paris is WWE’s first ever Premium Live Event (PLE) to be held in Paris, at the Paris La Défense Arena. The PLE is the climax of the Road to Clash in Paris Tour. UK & Ireland viewers will be able to stream WWE’s Clash in Paris on Netflix, live from 7:00pm BST August […]

August 27, 2025By Nik Roseveare

Yahoo UK promotes De Fusto

Yahoo UK has announced the promotion of Rachel De Fusto to Head of Agency and Investment, as the second major move in Yahoo’s UK office following the appointment of Tom Curry as UK Managing Director in July. In her new role for the UK, De Fusto will be responsible for leading a team across Agency development […]

August 26, 2025

Japan: Netflix strikes World Baseball Classic deal

Netflix has announced that it will become the new home of the 2026 World Baseball Classic in Japan, as part of an exclusive media rights partnership with World Baseball Classic, Inc. (WBCI), an organisation that is owned by Major League Baseball (MLB) and jointly operates the World Baseball Classic tournament with the MLB Players Association. […]

August 26, 2025By Nik Roseveare

Report: Netflix invests $200m in Thai content

Netflix has unveiled new insights into its support for Thai storytelling, with a report – Netflix in Thailand: Supporting the Future of Local Storytelling – detailing how the streamer’s ongoing investment in local content and talent has significantly contributed to Thailand’s creative economy, tourism, and global recognition.  The report highlights that Netflix has invested $200 […]

August 21, 2025

Nielsen: Streaming nears 50% of TV consumption in US

Streaming viewership continued to rise across the US in July 2025 as its portion of TV watch-time edged closer to the 50 per cent threshold, according to Nielsen’s monthly report of The Gauge – a snapshot of total TV and streaming consumption. Driven by an influx of streaming options across platforms, streaming usage trended upward slightly […]

August 20, 2025

Mattel Studios unveils new Barbie Mysteries, Thomas & Friends and more

Mattel Studios has announced new slate of animated titles launching this autumn. First up, the second season of Barbie Mysteries follows Barbie ‘Malibu’ Roberts and Barbie ‘Brooklyn’ Roberts as they head to the Malibu Beach Bash festival to work the food stands with their friends for the summer. New to this year’s event is the […]

August 20, 2025

Korea’s premium VoD market tops $1.1bn in H1

Korea’s premium VoD market reached $1.1 billion (€0.94bn) in H1 2025, with paid SVoD subscriptions climbing to 24.5 million and 1.5 million net new additions during the period, according to insights from ampd, the measurement platform owned and operated by Media Partners Asia (MPA). Growth was concentrated among scaled leaders, while the introduction of connected […]

August 18, 2025

Netflix doubles US Upfronts commitment

Netflix has reported “another successful” Upfront in the US, finalising deals with a number major holding companies and independent agencies. “This year, we more than doubled our overall commitments, which is in line with our expectations, and saw year-over-year growth across all key categories like Retail, CPG, Telco, Health & Wellness, Entertainment and Tech,” said […]

August 15, 2025

Report: CTV usage on the rise in Spain 

Connected TV consumption continues to surge in Spain, significantly reshaping viewing habits, according to Barlovento Comunicación’s July 2025 report. SVoD platforms remain the market leader in penetration, while AVoD/FAST models are also showing solid growth. The report highlights 34.9 million exclusive monthly Connected TV viewers, including 15.3 million daily unique viewers and 3.8 million who […]

August 14, 2025From David Del Valle in Madrid