Advanced Television

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Nielsen: College football boosts US traditional TV viewership

The start of a new school year and the return of American college football collided in August to disrupt summer TV trends, signaled by gains for broadcast and cable for the first time since April, according to Nielsen’s monthly The Gauge report – a snapshot of total TV and streaming consumption in the US. Broadcast […]

September 17, 2025

Netflix: Over 41m watch Canelo vs Crawford

In a career-defining performance, Terence Crawford defeated Saúl ‘Canelo’ Álvarez by unanimous decision after 12 rounds on September 14th, to win the undisputed Super Middleweight Championship, in an event streamed globally on Netflix, The main fight scored an estimated average minute audience (AMA) of 36.6 million live+SD viewers from opening to closing bell, reports VideoAmp […]

September 16, 2025

IBC 2025 attracts 44,000 visitors

IBC 2025 brought the world’s media, entertainment and technology community together in Amsterdam in a period of rapid transformation for the industry, uniting global players, disruptors and innovators. With 43,858 visitors, IBC’s show floor, stages and conference featured over 1,300 exhibitors and over 600 speakers showcasing new technologies, debating industry transformation, and building the relationships that will […]

September 16, 2025

Netflix readies for WWE’s first ever Wrestlepalooza PLE

WWE is set to showcase its new Premium Live Event (PLE), Wrestlepalooza, which will see celebrated WWE Superstars AJ Lee and Brock Lesnar make their long-awaited in-ring returns. The PLE – which takes place at Gainbridge Fieldhouse in Indianapolis, India – will stream live on Netflix in the UK & Ireland from 11.30pm BST on […]

September 16, 2025By Nik Roseveare

Survey: Viewers turn to SVoDs as ‘starting gate’ for streaming

Today’s consumers typically use four or more streaming services. For providers, reducing churn is now the top priority – and engagement has become a stronger indicator of brand health than subscriber counts. Since 2013, Hub’s annual Decoding the Default survey has measured which platforms US consumers consider their ‘home base’ for TV – ie, the […]

September 15, 2025

Research: New era of streaming partnerships

Research from Omdia presented at IBC 2025 in Amsterdam reveals a fundamental shift in the streaming media landscape, with major platforms moving from fierce competition to strategic collaboration in what Maria Rúa Aguete Head of M&E at Omdia called Streaming Love – a new era of partnerships between previously competitive giants. “The ‘Streaming Wars’ narrative […]

September 15, 2025

Culture Minister opens Pinewood Indie Film Hub

New Culture Minister Ian Murray has carried out his first official visit since being appointed to the role by travelling to Pinewood Studios to formally open its new Independent Film Hub. The hub, which incorporates sound stages, production offices and workshop spaces, is designed to support lower budget, independent filmmakers. It has been set up […]

September 12, 2025

Barb: 20.6m UK SVoD homes in Q2 2025

Barb, the audience measurement and television ratings organisation, has released data from its Establishment Survey showing that 20.6 million UK homes (69.7 per cent) had access to a SVoD service in Q2 2025. This is an increase from 20.1 million UK homes in Q1 2025. The service-level subscriptions data are as follows: Netflix: 17.6 million […]

September 11, 2025

Amazon Ads, Netflix partnership

Amazon Ads and Netflix have announced a partnership that provides advertisers using Amazon DSP with direct access to Netflix’s premium ad inventory. The offering will be available in the UK, the US, France, Spain, Mexico, Canada, Japan, Brazil, Italy, Germany and Australia, providing availability for marketers using Amazon DSP in these countries. The new integration […]

September 11, 2025

Netflix offers Spanish feed for Álvarez vs Crawford

The boxing matchup between Canelo Álvarez and Terence Crawford will stream live on Netflix on September 13th — and for the first time, viewers will be able to choose between a live English or Spanish broadcast option.  “We’ve assembled a knock-out group of combat sports veterans to call every shot. The English broadcasting team will […]

September 10, 2025