Rotana Media Services harnesses Broadpeak’s DAI
Rotana Media Services (RMS) has partnered with Broadpeak, a specialist in streaming and monetisation technologies, to power the delivery of personalised advertising experiences across connected TV and streaming platforms in the Middle East and North Africa. Harnessing Broadpeak’s server-side ad insertion (SSAI) service via the broadpeak.io SaaS platform, RMS enables advanced dynamic targeting for ad […]