Top flight football from Germany’s Bundesliga will be available to football fans throughout the Middle East and North Africa (MENA) region, following the announcement of a three-year partnership with MBC Group. The deal, which begins immediately, ensures that the millions of German football fans across the region can watch Bundesliga matches without restriction, starting with […]
OSN, an entertainment provider in the MENA region, has announced a partnership with advertising technology player The Trade Desk. This strategic collaboration makes The Trade Desk the first demand-side platform (DSP) to offer advertisers direct access to OSNtv’s programmatic video inventory. Advertisers can now reach audiences at scale across OSN’s library of arabic and international […]
Research from Canalys (now part of Omdia) reveals that the Middle East’s (excluding Turkey) smartphone market grew 15 per cent to 13.2 million units in Q2 2025, making it the strongest-growing region worldwide. The rebound was powered by value-conscious buyers, festive season spending and strong economic momentum, positioning the region for continued expansion in smartphone […]
MBC Group, the media and entertainment conglomerate in the MENA region, has announced its H1 financial results ended June 30th 2025, reporting revenues of SAR 3 billion (€0.69bn), up 37. per cent YoY, supported by solid growth across all business segments. Net profit for the six-month period was SAR 335.4 million in H1 2025, a 41.1 per […]
MBC Group, the MENA media organisation, has announced new regional partnership with Netflix. The new agreement will give customers of MBCNOW – the recently launched entertainment service aggregator by MBC Group – seamless access to the full Netflix service. The newly created bundle will combine Netflix alongside Shahid, the Arabic streaming platform, in addition to […]
beIN Media Group, the global sports, entertainment and media group, has secured the exclusive rights to broadcast every match of the Premier League (PL) in 24 countries across the Middle East and North Africa (MENA) until the end of the 2027/28 season, further solidifying its position as the global home of sports. Premier League fans […]
Rotana Media Services (RMS) has partnered with Broadpeak, a specialist in streaming and monetisation technologies, to power the delivery of personalised advertising experiences across connected TV and streaming platforms in the Middle East and North Africa. Harnessing Broadpeak’s server-side ad insertion (SSAI) service via the broadpeak.io SaaS platform, RMS enables advanced dynamic targeting for ad […]
Es’hailSat, the Qatar Satellite Company, has expanded its channel offerings by incorporating Algeria’s El Ikhbariya (Algeria 3 / A3) TV channel into its video distribution lineup at the 26° East orbital position, facilitated by the Es’hail-2 satellite. The Es’hailSat satellite footprint encompasses the Middle East and North Africa (MENA) region, optimising signal coverage and enabling […]
Magnite, the sell-side advertising specialist, has announced the alignment of its EMEA team to support the regional expansion of the SpringServe video platform. These changes follow the recent unveiling of the next-generation of SpringServe and the expansion of strategic client partnerships. The team structure positions Magnite to scale SpringServe’s capabilities across key international markets, and […]
beIN Media Group has extended its longstanding content agreement with Sony Pictures Entertainment (SPE), securing exclusive multi-year rights to a portfolio of TV series and movies which will come to beIN’s audiences across the Middle East and North Africa (MENA), and Turkey, following their theatrical window. As part of the renewed deal, beIN will continue […]