Advanced Television

itv

ITVX sees May streams up 19% YoY

ITVX has reported its most successful May on record, outperforming 2025’s previous high-water mark with four days of the month remaining. Total streams for the month rose by +19 per cent year-on-year – representing an increase of over 45 million streams compared to May 2025. May also marks only the second month this year (following […]

June 5, 2026

Love Island trio to front ITV’s The Debrief vodcast

Love Island trio Toni Laites, Shakira Khan and Yasmin Pettet will be leading the conversation as they team up as hosts of the newly named Love Island: The Debrief vodcast this summer. The vodcast will also be available as a nightly companion show for audiences across ITV2 and ITVX, with Laites, Khan and Pettet breaking […]

May 29, 2026By Nik Roseveare

Mediaset ordered to pay ITV €73m

Mediaset Spain has been ordered to pay €73.2 million to UK broadcaster and format owner ITV in one of the largest television rights rulings ever seen in Spain. The Provincial Court of Madrid partially upheld an appeal by ITV that significantly increased the compensation Mediaset España must pay over profits generated from what the court […]

May 22, 2026From David Del Valle in Madrid

Finite Films & TV appoints McGrath to Scripted Development Executive

Finite Films & TV has announced the appointment of Benjamin McGrath as Scripted Development Executive, to support its growing slate of scripted content. McGrath brings over 20 years of experience as a Drama Executive to his new role at Finite Films & TV. Before joining Finite, he was Head of Drama for Three River Fiction, […]

May 21, 2026

ITV reveals full pundit, presenter line-up for World Cup

ITV Sport has announced its full presenter and punditry line-up ahead of the FIFA World Cup 2026 with coverage across ITV1, ITV4, ITVX, STV and STV Player. ITV’s coverage will be led by Mark Pougatch, Laura Woods and Semra Hunter, as they are joined by a line-up of football pundits, presenters, commentators and reporters. The […]

May 20, 2026

ITV rolls out Live Addressable+ advertising

ITV has announced that its live broadcast addressable advertising product, Live Addressable+, is now live, launching with a beta trial in partnership with Omnicom Media Group.  The initial trial in this exclusive partnership goes live with over 20 Omnicom Media brands across a range of categories including automotive, retail and telecoms before rolling out to […]

May 19, 2026

ITV Q1 flat as Sky sale talks continue

ITV, the UK commercial broadcaster, has reported that Group total external revenue was up 1 per cent in Q1 2026 and Group total revenue was flat year on year at £877 million (€1.01bn). ITV Studios delivered total revenue growth of 4 per cent to £400 million, driven by strong external revenue growth up 8 per […]

May 14, 2026

Google sponsoring ITV’s 2026 World Cup coverage

ITV, the UK commercial broadcaster has agreed a new partnership, through WPP Media, with Google to sponsor all of its coverage of the 2026 FIFA World Cup this summer. The sponsorship will run throughout ITV’s coverage of the tournament which starts on June 11th and runs for over five weeks in Canada, Mexico and the […]

May 7, 2026

ITV Studios secures unscripted deal with WBD for LatAm

ITV Studios has announced an unscripted content package deal with Warner Bros Discovery (WBD) for its Discovery and Discovery Home & Health Channels in Latin America, bringing a diverse slate of documentaries, reality, and lifestyle programming to audiences across the region. The deal, brokered by Catalina Ramirez, VP Sales, of US and Latin America at ITV […]

May 7, 2026

ITVX hits 311m streams in April

ITV has announced its streaming figures for April 2026, revealing ITVX’s strongest ever performance for the month. Total streams reached 311 million, a 24 per cent increase compared to April 2025. ITVX has now surpassed 300 million streams for the sixth consecutive month. Notably, this achievement marks the first time April’s streams have exceeded the […]

May 6, 2026By Nik Roseveare