Latin America will have 100.35 million SVoD subscriptions by 2025, more than double the 42.15 million recorded at end-2019, according to the Latin America SVoD Forecasts report from analyst firm Digital TV Research. “Latin America will enjoy a wave of US-based platform launches over the next year,” advises Simon Murray, Principal Analyst at Digital TV […]
Since 2015, Hub Entertainment Research’s annual Decoding the Default study has tracked the TV source that consumers consider their TV ‘home base’: the source they turn on first when they’re ready to watch. This year’s study identifies viewers’ home base and the considerations that drive their choice of default. Highlights from the study:
HJ Holdings, which operates Hulu in Japan, has added TV5MONDE Pacifique to Hulu’s live TV service. The general entertainment channel brings a variety of French programmes to Hulu’s lineup, including dramas, documentaries, lifestyle shows, kids programmes and live sports events. The launch on Hulu Japan coincides with the debut of the 2020/21 season of French […]
US multiplay telco Verizon and The Walt Disney Company have extended their existing agreement, which Verizon says gives customers even more reasons to be on its network. Beginning August 20th, Disney+, Hulu and ESPN+1 will be included in select Mix & Match Unlimited wireless plans, along with features such as Apple Music and the ultra-fast […]
Findings from Hub Entertainment Research’s Predicting the Post-Pandemic study suggest that although pandemic-related increases in streaming, broadcast network, and YouTube viewing in the US are likely to persist after the crisis eases, one behaviour that has increased during the pandemic—video chats with friends and family—is at the top of the list of behaviours consumers will […]
The number of global gross SVoD subscriptions grew by 28 per cent in 2019. The net subscriber count rose by 55 million (16 per cent) in 2019 to total 403 million, according to Digital TV Research. Therefore, gross subscriptions are growing faster than net subscribers. This means
Hulu, the US streaming service, is introducing a new thought leadership research platform to the Streaming TV industry – Generation Stream. Hulu says Generation Stream is its commitment to deeply understanding the power and impact of the streaming movement and the generation of TV viewers reshaping how we watch TV. Over the course of the […]
Hub’s annual Monetizing Video study looks at the pay models that US consumers prefer – and the entertainment services they feel offer the greatest value. Among other things, this year’s study shows that at a time when movie theatres are closed, or have restricted occupancy, young consumers see streaming as a way to satisfy their […]
Whip Media Group, a company offering data-driven content value management platform powering global entertainment organisations, has announced a strategic global partnership with BB, a media intelligence and content distribution researcher. As part of the exclusive partnership, the companies will provide a real-time streaming availability for more than 4+ million television episodes and movies across 60 […]
Research from cross-platform evaluation specialist Comscore shows a continued year-over-year (YOY) increase in VoD transactions as millions of Americans seek entertainment during the Covid-19 pandemic. However, overall consumption for May 2020 declined compared to the previous month, suggesting that consumption may be gradually returning to pre-pandemic levels. Looking at YOY change by key genres, several […]