Gracenote, the content data business unit of Nielsen, has released a report providing data and insights on the changing state of free ad-supported streaming television (FAST) for distribution platforms and advertisers seeking to monetise consumer engagement with FAST programming. The report delves into the number of active FAST channels in key markets, the amount of […]
Gracenote, the content data business unit of Nielsen, has reported that five of the top SVoD services globally – Prime Video, Apple TV+, Disney+, Paramount+ and Netflix – have significantly grown their sports programming over the last quarter. These five providers collectively increased sports programmes by more than 72 per cent in the recent quarter, […]
Gracenote, the content data business unit of Nielsen, has announced the launch of Gracenote On Sports, a new solution developed to transform how viewers discover and engage with sports content across platforms. The solution fixes the consumer problem of finding live sports by providing streaming and linear video platforms an easy-to-implement metadata solution that connects […]
Gracenote, the content solutions business unit of Nielsen, has announced the appointment of Bill Michels as Chief Product Officer. In this role, Michels is responsible for leading Gracenote’s global Product team as the company looks to grow its suite of video, sports and music products and accelerate key market expansion initiatives. “As Gracenote redefines the […]
Gracenote, the content data business unit of Nielsen, has launched a new Data Hub providing insight into the current state of SVoD programming to identify global content trends and changes over time. Tapping Gracenote Global Video Data, a comprehensive database of TV show and movie information, the data visualisation graphically illustrates the current makeup of […]
Nielsen’s Gracenote, the entertainment metadata provider, is teaming with Amagi, a specialist in cloud-based SaaS technology for broadcast and Connected TV (CTV), to help content owners capitalise on consumer appetite for FAST services. This collaboration enables Amagi to serve as a one-stop shop for customers, simplifying the process of getting programming onto major FAST platforms […]
Amagi has announced that Thomas Parsons has joined Amagi’s APAC revenue leadership team as Senior Director of Sales and Business Development. Based on a professional career spanning over a decade in the broadcast and entertainment technology industry, Parsons brings a proven track record of revenue growth and strategic thinking to Amagi. His knowledge of media […]
Gracenote, the content solutions business unit of Nielsen, has launched Gracenote Watch Prompts, a new dataset that equips video platforms and services with facts about TV programmes and movies to influence consumer viewing decisions. Designed to be paired with viewer preference and consumption behaviour data, the new offering enables customers to deliver more personalised viewer […]
Gracenote, the content data business unit of Nielsen, is powering new contextual categories to give advertisers greater visibility into the content that their messages run against on connected TV (CTV). By teaming with Peer39, a provider of contextual suitability and quality solutions for modern marketers, these Gracenote-powered contextual CTV categories will be available on Peer39 […]
Nielsen has announced that Jared Grusd has been named Chief Executive Officer (CEO) of Gracenote, effective immediately. Grusd will lead Gracenote in driving product development as Nielsen continues to advance its Convergent TV strategy. As part of this transition, Sujit Dasmunshi will assume the role of Chief Operating Officer for Gracenote and will continue to […]