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Google Cloud

Quickplay appoints Bartow as North America GM

Quickplay, a provider of OTT solutions, has announced the appointment of Jordan Bartow as General Manager, North America. Prior to joining Quickplay, Bartow worked at Google Cloud where he led some of the company’s strategic initiatives, driving AI adoption for global media, entertainment, and sports leaders. Whilst there, Bartow also worked with LIV Golf where […]

February 10, 2025

WBD taps Google Cloud’s AI to enhance captions

Warner Bros Discovery (WBD) and Google Cloud has announced the deployment of a new, AI-powered captioning solution (referred to internally as ‘caption AI’) in the US that utilises Google Cloud’s Vertex AI platform. Initially being applied to unscripted programming, this captioning solution’s innovative technology is transforming the way WBD can create and deliver captions, reducing […]

September 24, 2024

Airtel, Google Cloud strategic collaboration

Bharti Airtel (Airtel) and Google Cloud have entered into a long-term collaboration to deliver cloud solutions to Indian businesses. The strategic collaboration will offer a suite of cutting-edge cloud solutions from Google Cloud to fast-track cloud adoption and modernisation for Airtel’s customers. In addition, Airtel will provide a suite of cloud managed services to its […]

May 13, 2024

Google Cloud launches Vertex AI Search for M&E companies

Google Cloud has announced new Vertex AI Search capabilities that are purpose-built to help media and entertainment companies give audiences more personalised experiences. Recommendations are our first generally available capabilities, providing media companies with generative AI-powered recommendations that will keep audiences engaged by delivering personalised content recommendations that speak directly to consumers’ individual interests. More […]

November 16, 2023

Quickplay Teams with Google Cloud to unlock the power of generative AI

Quickplay is partnering with Google Cloud to harness the power of generative AI to create new opportunities for consumer engagement, satisfaction and monetisation for the media and entertainment industry. The latest breakthrough in Quickplay’s multi-year collaboration with Google Cloud leverages defining characteristics of the Quickplay platform – single tenant, cloud-native, microservices, and API-driven – architecture.  […]

September 13, 2023

Endeavor Streaming adds Google Cloud

Endeavor Streaming, a specialist in video distribution and monetisation, has collaborated with SADA, a business and technology consultancy and Google Cloud partner, to enable Google Cloud services across its streaming technology. This joint effort allows Endeavor Streaming to utilise Google Cloud services across its streaming video workflow. “This collaboration, for the first time, gives us […]

August 9, 2023

Google Cloud, Quickplay team up

In the latest expansion of their global collaboration, Quickplay is collaborating with Google Cloud to drive new digital transformation opportunities for content providers, streaming providers and broadcasters in the Middle East. The two companies are building on a shared history of cloud innovation to bring to market regionally optimized solutions that leverage Google Cloud’s new […]

May 24, 2023

Ateme joins Google Cloud Marketplace

Ateme, the specialist in video compression, delivery, and streaming solutions, has announced that its video processing and delivery products can now be purchased on Google Cloud Marketplace. Ateme products – which include sustainable technology systems and long-term video solutions in the cloud – are available on both public and private offer. “In today’s ever-changing world […]

April 27, 2023

Cadent announces new integration with Google Cloud

Cadent, the independent platform for advanced TV advertising, has announced a new integration with Google Cloud, using next-generation clean room technologies to securely activate audiences across screens. The partnership will expand Cadent’s integrations across the advanced TV ecosystem, creating new opportunities for advertisers at a time when anti-tracking changes and channel fragmentation are making it […]

February 15, 2023

Google Cloud rolls out Immersive Stream for XR

Last year at Google I/O, the company previewed Immersive Stream for XR, which leverages Google Cloud GPUs to host, render, and stream photorealistic experiences to millions of mobile devices. Google has announced that the service is now generally available for Google Cloud customers. With Immersive Stream for XR, users don’t need powerful hardware or a […]

February 9, 2023