FreeWheel, a Comcast company and technology platform for the video advertising industry, has released the findings from a new study, CTV Barometer, carried out with GWI — the consumer insights tech company. The research shows that streaming TV is rapidly becoming a popular way to consume content, regardless of age. Across 630 million streamers in […]
CSG recently surveyed 1,000+ consumers across the US, UK, France, Australia and Germany regarding how they interact with AI-enabled support tools when contacting their communications service providers (CSP) and the effectiveness of those tools from the consumer perspective and its impact on loyalty. Across all regions, 85 per cent of respondents would prefer to use […]
Channel 4 CEO Alex Mahon has called for urgent joint industry action and new regulation to ensure young people can find verified, independent news easily on social media. The call to action follows new Channel 4 research revealing the scale of the challenges facing Gen Z in an era where platforms have “publicly announced a […]
Around three quarters (76 per cent) of young men in the UK are worried about the impact of social media on young men’s mental health, but almost as many are optimistic that it can improve – with two thirds (66 per cent) of young men in the UK saying that they feel social media can […]
The UK has become a nation of split-screeners, secret streamers and event schemers according to research commissioned by BT Group. Network Wrapped is a new annual study that combines mobile and broadband data with consumer insights to reveal the latest trends around how the British public engaged with the biggest cultural moments of the year, […]
Significant differences in the online lives of men and women in the UK have been revealed in Ofcom’s annual report into the nation’s digital habits. Across all adult age groups, women are spending more time online – on smartphones, tablets and computers – than men – clocking up an extra 33 minutes more each day […]
As digital platforms evolve, young people in the UK are finding new and diverse ways to engage in entertainment online. Ranging from streaming platforms and gaming to social media trends and sports betting, the digital landscape is packed with options. Understanding the current entertainment preferences and trends within different age groups helps us see what […]
Audible, a provider of spoken word entertainment, has announced a new English language multi-cast production for Disorder (‘Sindrome’), from best-selling Italian author and social media favourite, Rokia. Part dark romance, part fairy-tale, the new Audible Original follows the lives of Olivia, Sia, Derek and Edgar – four young people with traumatic pasts, each searching for […]
Almost half of Gen Z (48 per cent) in the UK are too scared to watch horror films, while 77 per cent just don’t like the genre, according to a survey by research and insights agency, Perspectus Global. But, overall, 60 per cent of Brits say they love a good horror flick, with over 40s […]
For the first time, less than half of 16-24-year-olds (Gen Z) are now watching broadcast TV in an average week, according to Ofcom’s annual study into the nation’s media habits. Just 48 per cent of young audiences tuned in during an average week last year, down from 76 per cent in 2018. Children aged 4-15 […]