Advanced Television

Consumer Behaviour

Virgin Media: 4G is too expensive

A Virgin Media survey has revealed that 90 per cent of UK consumers won’t change mobile operators just for 4G, with most thinking the service is too expensive. The Internet service provider carried out a survey of 2,000 smartphone subscribers, 1,800 of which answered that they won’t be switching to a 4G mobile operator yet. […]

January 17, 2013

US watched 39bn online videos in December

comScore, a specialist in measuring the digital world, has released data from the comScore Video Metrix service showing that 182 million US Internet users watched 38.7 billion online videos in December, while video ad views totaled 11.3 billion. Google Sites, driven primarily by video viewing on YouTube, ranked as the top online video content property […]

January 15, 2013

TDG: US pay-TV has peaked

According to forecasts from TDG, the number of US households that subscribe to traditional ‘cable-like’ pay-TV peaked in the last two years and is projected to decline from nearly 101 million in 2012 to less than 95 million in 2017. TDG believes that the number of pay-TV subscribers will undergo a noticeable decline in the […]

January 11, 2013

Consumers embrace HDTV built-in features

Consumers are using the built-in features on their HDTV at a high rate, with an increasing number gaining access to Web-enabled content directly through their televisions, according to research by The Consumer Electronics Association (CEA). More than one in five US adults owns a smart app-enabled HDTV and almost all (90 per cent) use the […]

January 7, 2013

iPlayer top UK brand

Topping a poll of ‘good’ brands for 2012 was the BBC iPlayer with a score of 30, followed by department store John Lewis at 24.6 and Amazon in third with 24.1. BrandIndex pollsters questioned a different set of 2,000 people every day, asking whether they had heard anything positive or negative through advertising, the media […]

December 27, 2012

Smart TVs little used beyond TV viewing

The Internet connected HDTV screen has so far failed to break beyond the bounds of its TV-centric heritage, with little use for the big screen beyond the obligatory video services, reports research firm the NPD Group. Nevertheless, writing in the NPD Group Blog, John Buffone, Director, Devices, NPD Connected Intelligence, suggests the connection is being […]

December 26, 2012

Analyst: Global 3D market flourishes

The global 3D consumer market is thriving in a dynamic environment marked by clear and discernible growth across its major platforms, including cinema, home video and pay-TV video on demand, with international markets continuing to make major contributions to the industry, according to an IHS Screen Digest Cross Platform Intelligence report from information and analytics […]

December 21, 2012

Device proliferation means measurement dilemma

The growing multiplicity of video-consumption devices, such as tablets, smart TVs and gaming consoles, presents a challenge for audience researchers seeking to capture accurately and completely the tuning that occurs on these devices, according to the findings of a new study by One Touch Intelligence (OTI), a Colorado-based market intelligence and intelligence management company, on […]

December 20, 2012

Nielsen and Twitter establish Social TV rating

Nielsen, the global provider of information and insights into what consumers watch and buy, and Twitter have announced an exclusive multi-year agreement to create the ‘Nielsen Twitter TV Rating’ for the US market. Under this agreement, Nielsen and Twitter will deliver a syndicated-standard metric around the reach of the TV conversation on Twitter, slated for […]

December 18, 2012

Study: European cord-cutting looms

IDATE has published a study on cord-cutting, based on a detailed analysis of the US market, the world’s most advanced, so that lessons can be drawn for Europe. Cord-cutting is emerging and indicates a much broader set of upheavals in the television industry. First, the economic crisis fuels tensions surrounding the primary income of the […]

December 17, 2012