Advanced Television

Consumer Behaviour

Cable crushes network TV

A big weekend series of top-rated cable shows managed to put US network TV firmly in its place as the finale of The Walking Dead, plus the debut Season 3 opening episode of Game of Thrones as well as the final episode of The Bible all combined to ruin Sunday evening as far as network […]

April 2, 2013By Chris Forrester

262m iPlayer requests in February

BBC iPlayer delivered new record highs for average daily and weekly request numbers in February 2013. Weekly requests averaged 59 million, up from 57 million in January, and across the month there was an average of 8.6 million requests per day. The shorter February month (28 days, compared to January’s 31) resulted in a lower […]

March 28, 2013

Over a billion visits a month to UK video sites

Insights taken from the Experian Hitwise online competitive intelligence tool reveal that visits to online video sites now account for five per cent of all online usage compared to four per cent in 2011. UK Internet users are now making over a billion visits a month to video sites, an increase of 16 per cent […]

March 27, 2013

BBC: Tablets are good for TV news

BBC News says tablet owners watch more TV news with 43 per cent of users saying they consume more TV than they did five years ago, reports a new study from the BBC. BBC World News and BBC.com/news released the results of the largest international study yet on the consumption of news in the digital […]

March 26, 2013

Nielsen: Twitter does move ratings

According to SocialGuide, 32 million unique people in the US Tweeted about TV in 2012. What does it all really mean for the TV industry? Should networks and advertisers be paying attention? Early research on the subject from Nielsen and SocialGuide says yes. By analysing Tweets about live TV, the study confirmed a relationship between […]

March 21, 2013

Deloittes: Digital omnivores on the move

The American population’s voracious appetite for digitised information and entertainment continues unabated, creating a groundswell of consumers who move seamlessly between smartphones, tablets and laptops to consume digital content, often using multiple devices at the same time. The findings come in Deloitte’s seventh edition of the State of the Media Democracy survey, which reveals a […]

March 21, 2013

75% of US pay-TV subs value live streaming

iStreamPlanet, a provider of live event and live linear streaming video solutions, has released the findings of a recent consumer survey it performed with The Diffusion Group (TDG). The survey reveals the high value viewers place on live and live linear streaming video, resulting in a growing opportunity for content owners and distributors. Key findings […]

March 20, 2013

Gartner: Second-Screen drives social TV activities

Second-screen devices combined with customised content, interactive apps and loyalty programmes will fuel the behaviour of social TV consumers over the next 24 months, according to Gartner. Social TV describes consumer engagement, communication and interaction while watching television. Gartner believes that social TV activities can enhance the value of the TV experience for consumers and […]

March 20, 2013

Mobile devices, DVRs shifting global media consumption

Motorola Mobility’s Fourth Annual Media Engagement Barometer reveals that consumers are watching an enormous amount of video, in some surprising ways, in unexpected places. Motorola Mobility’s Media Engagement Barometer is an independent global study of video consumption habits among 9,500 consumers in 17 countries. The study looks closely at new and emerging content trends, such […]

March 19, 2013

UK viewers experience TV elation

A study of the UK’s changing viewing habits from TV licence information and management body TV Licensing reveals annual viewing trends and the nation’s TeleHappiness Index. “Television! Teacher, mother, secret lover,” so said one of TV’s greatest fans, and creations, Homer Simpson. However, the report suggests the kind of TV which makes us happiest may […]

March 18, 2013By Colin Mann