Advanced Television

Consumer Behaviour

Pay viewing dips in Italy

FTA Television has confirmed its position as the preferred media of Italians, with over 96 per cent of adults stating they have watched free-to-air TV in the previous week, according to a study on media consumption and advertising expenditure prepared by eMarketer, in collaboration with Starcom MediaVest Group Italia. However, pay viewing on satellite and […]

October 9, 2013By Branislav Pekic in Rome

Disney reports On Demand success

Disney Media Distribution EMEA has released figures that reveal the successful launch of its branded on-demand service Disney Movies on Demand and the continued growth of ABC TV on Demand and Disney Channels on Demand. Since its launch at MIPCOM in October 2012, Disney Movies on Demand, the family-friendly branded SVOD service, is now available […]

October 8, 2013Colin Mann @ MIPCOM

75% of 18-34s watching OTT via Smart TV

OTT content, video delivered on connected devices via the Internet – including services such as YouTube and Netflix, is the most prominent way of accessing video content among 18-34 year-olds with connected TVs, according to the new Connected Intelligence Applications and Convergence Report from The NPD Group. Three quarters (75 per cent) use their connected […]

October 8, 2013

Nielsen: Twitter TV ratings official launch

Nielsen has officially launched its Nielsen Twitter TV Ratings, which it describes as the first measure of the total activity and reach of TV-related conversation on Twitter. Nielsen Twitter TV Ratings measure the number of people tweeting about TV shows as well as the much larger ‘audience’ of people who actually view those Tweets. “We […]

October 7, 2013

LSE: Creative industries not harmed by digital sharing

A new report released by the Media Department at the London School of Economics and Political Science (LSE) contradicts widespread claims about the decline of creative industries as a result of copyright infringement. The report – Copyright & Creation – A Case for Promoting Inclusive Online Sharing – shows that the gaming, film and publishing […]

October 4, 2013By Colin Mann

43% of Chromecast owners stream Netflix to TV daily

Consumer research from Parks Associates finds 43 per cent of Google Chromecast owners in the US stream video content from Netflix to their TV set every day, a feature heavily promoted during the device’s introduction. The same research found 34 per cent of Chromecast owners stream Hulu to their TV set on a daily basis. […]

October 3, 2013

Original programming drives subscription choice

Analysis by eMarketer of PricewaterhouseCoopers research suggests that those who watch TV content place a premium on the ability to watch original programming. The firm notes that in a June 2013 PwC survey, 63 per cent of US Internet users said that an offer of original content was at least somewhat important in influencing their […]

October 2, 2013

Europeans seek further content discovery options

Research from Parks Associates into European TV viewing habits finds strong demand in Western Europe for TV solutions that personalise and prioritise content. TV subscribers in France, Belgium, the UK, and Germany all expressed strong interest in an EPG (electronic programme guide) feature that displays a viewer’s favourite channels first. The following percentages of broadband […]

October 2, 2013

Viewers conflicted on cord cutting

A survey by MarketCast on the consumer view of the future of television highlights conflicts on cord-cutting: a number of viewers both support the idea of a la carte offerings to reduce costs but complain about the problems for would-be cord cutters, including the maintaining multiple subscriptions. The survey also highlighted the widespread perception among […]

October 1, 2013

Breaking Bad 500,000 illegal downloads in 12 hours

The final episode of Breaking Bad that aired in the US on Sunday night was the most pirated episode of the show, with 500,000 copies being downloaded within the first 12 hours of an illegal copy surfacing online, according to figures from TorrentFreak. A reported 18 per cent of the AMC show’s pirated downloads came […]

October 1, 2013By Nik Roseveare