Advanced Television

OTT

Study: US broadcast TV still leads in reach, time spent

TVB, the trade association of America’s local broadcast television industry, has released findings from a study analysing multimedia use and effectiveness. The 2026 Media Comparisons Study, conducted by GfK/NIQ and commissioned by TVB, examined media use among US adults (aged 18+) on over 20 traditional and digital media platforms including free, paid ad-supported, and advertising-free […]

February 27, 2026

Ligue 1+ “on track, but must do more”

The French professional football league’s (LFP) broadcasting platform Ligue 1+ has claimed 1.1 million subscribers, with 80 per cent of them having a paid commitment. The platform is “right on track” with objectives outlined when it launched in summer 2025, according to outgoing LFP Media CEO Nicolas de Tavernost in a media briefing in Paris. […]

February 25, 2026

Gracenote metadata to power Samsung content search

Gracenote, the content data business unit of Nielsen, is helping Samsung Electronics to bring entertainment experiences enabled by AI to Samsung smart TV users worldwide. Grounded by Gracenote metadata, Samsung will deliver advanced search capabilities enabling users to find precisely the TV shows, movies and sports programmes they want through more intuitive, conversational interactions. In […]

February 25, 2026

Government advises on future regulation of EPGs

The government says it is committed to supporting a UK broadcasting landscape that can continue to succeed as technologies develop and the way audiences watch television changes. Electronic programme guides (EPGs) – the on-screen menus integrated into TVs, set-top boxes and apps – remain an important way for viewers to find and access content, and […]

February 24, 2026

Samsung Ads launches Immersive Carousel home screen ad unit

Samsung Ads, the advertising arm of Samsung Electronics’ media division, has launched an Immersive Carousel ad unit which enables advertisers on Samsung TV home screens to run ads with up to five separate tiles. The ad unit is available on Samsung Smart TVs across Europe. The format auto-rotates every five seconds, or manually via the […]

February 24, 2026

Spain: Streaming revenues overtake traditional broadcasters

Streaming platforms in Spain have surpassed traditional television operators in revenue for the first time, according to to the Entertainment and Media Outlook 2025–2029 report by Price Waterhouse Cooper (PwC), cited by Dircom. Advertising has played a pivotal role in driving the shift In 2025, streaming services such as Prime Video, Disney+ and Netflix generated […]

February 20, 2026From David Del Valle in Madrid

Report: YouTube overwhelmingly dominates US kids’ viewing

Precisify, the cross-platform media intelligence specialist, has released Precisify Insights: Kids US, its latest proprietary report on how Gen Alpha children aged 2-12 and their parents consume media and influence household purchases. Powered by Precisify’s dual-audience, kidSAFE+ COPPA-certified panel, the report confirms that YouTube is still the beating heart of family attention in the US, […]

February 19, 2026

JioHotstar, OpenAI launch ChatGPT content search

JioHotstar and OpenAI have announced a partnership turning digital content searching into a human-language conversation by introducing ChatGPT-powered voice discovery.  Through this collaboration, JioHotstar says it is solving the ‘what to watch’ dilemma through Multilingual Cognitive Search, replacing scroll fatigue with meaningful, human-centric discovery. Audiences in India can now discover, engage and immerse in their […]

February 19, 2026

DISH Network files $21m lawsuit against DMTN IPTV

Trade body the International Broadcaster Coalition Against Piracy (IBCAP) has confirmed that member company DISH Network has filed a complaint in the US District Court for the Southern District of New York against the operators of the illegal streaming service known as DMTN IPTV, as well as Idriss Premium TV and Max TV (collectively, DMTN […]

February 18, 2026By Colin Mann

Portugal: Over 53% watch streaming services

More than half of Portugal’s adult population (53.3 per cent, or 4.6 million people over 15 years of age) watched content via streaming services between September and December 2025. This represents a new national record and a 1.2 per cent increase from the previous year, an addition of 107,000 users. The study, conducted by Marktest’s […]

February 17, 2026From Branislav Pekic in Rome