Despite the rise of streaming, YouTube and social media, traditional TV viewership in Italy dropped only slightly in 2025 compared to the previous year. Data from the 2025 Italian Television Yearbook reveals that the average daily audience reached 8.73 million viewers (down 1.2 per cent), while the prime-time audience stood at 19.6 million (a 1.4 […]
S4C, the Welsh language broadcaster, has confirmed that Wales’ U20 Six Nations matches will be streamed live on YouTube, alongside the channel’s usual television and digital coverage on S4C Clic and BBC iPlayer. The move is an addition to S4C’s newly agreed four-year deal with Six Nations Rugby. Under the agreement, S4C will show all […]
Backscreen, a leading OTT technology provider from the Baltics, has partnered with privacy and consent management company Didomi to help broadcasters and OTT service providers implement compliant and user-friendly consent management across OTT services. The partnership integrates Backscreen’s cross-generation OTT platform with Didomi’s consent and preference management technology, enabling consistent consent handling across web, mobile […]
Teads, the omnichannel outcomes platform, has partnered with Google TV to expand its connected TV (CTV) HomeScreen ad inventory. This strategic partnership gives brands access to high-attention placements on connected television, appearing as the first visual impression on Google TV devices across major global markets, including the UK and US. With Google TV Masthead, advertisers […]
Samsung Electronics MENA and OSN have announced the regional rollout of the OSNtv on Samsung TV Key. The launch introduces the MENA region’s first boxless TV experience, allowing users to access OSN’s complete entertainment offering directly via Samsung Smart TVs (2021 models onward), with no additional hardware or cables. Built directly into Samsung’s Smart TV platform, the […]
Research from Ampere Analysis reveals that streaming platforms will spend $14.2 billion (€11.9bn) on sports rights in 2026, an increase of 7 per cent on the $13.2 billion spent in 2025. Prime Video is set to become the largest streaming investor in sports rights globally, overtaking DAZN for the first time, forecasts Ampere Analysis. Further […]
Sky has published independent research by Oliver & Ohlbaum Associates (O&O) which finds that the UK can move fully to internet-delivered TV in the 2030s, with only around 330,000 (2.2 per cent) households left to help over the line – if Government sets a clear timetable and invests in targeted help for those most at […]
Antipiracy coalition the Alliance for Creativity and Entertainment (ACE) has welcomed the success of Operation Switch Off, a coordinated global law-enforcement action addressing industrial-scale illegal IPTV services impacting audiences and content markets around the world. Led by the District Prosecutor’s Office of Catania and the Italian State Police (Postal and Cybercrime Police) and C.O.S.C. Catania, […]
tvScientific, the advertising platform for Performance TV, has released its 2026 State of Performance TV Report, revealing that it has become the number one channel for advertising investment as marketers face growing pressure to capture attention, control costs, and prove outcomes in a rapidly changing industry. According to the report, Performance TV (i.e. insights-driven streaming […]
Precisify, the cross-platform media intelligence specialist, has released its Precisify Insights: Kids Germany report. Following the success of its kids insights reports in the US, UK and Australia, Precisify is now expanding the Insights: Kids series into Germany as part of its broader European growth strategy. “These data findings give us the clearest picture yet […]