Freesat has revealed that the beta of BBC iPlayer has now been expanded to all set top boxes manufactured by Humax. A code (5438) for the trial has been released to anyone with Humax Freesat HD or Freesat+ HD receivers. To participate in the trial, users will need to hook up their boxes to an […]
A committee of MPs has called for a ban on alcohol advertising before 9pm on UK television. The report, by the House of Commons health select committee, argues that restrictions on alcohol advertising are not tough enough and that the “problem is more the quantity of advertising than the promotion”. The committee criticised the lack […]
Major online search providers may face a tax on advertising revenue in France under proposals being examined by French president Nicolas Sarkozy to help save creative industries from a “free-for-all” Internet culture. Under the proposals, made in a government-commissioned report, money from the tax would go to the cultural sphere. Jacques Toubon, a former culture […]
French broadcasting regulator the Conseil supérieur de l'audiovisuel (CSA) has authorised digital operator TV Numéric together with broadcast transmission specialist TDF, and TDF, together with four DTT services (TF1, France Télévisions, Arte et NRJ 12), to carry out 'push VOD' trials on digital terrestrial. The trials will cover the provision of a video on demand […]
Online video portal Dailymotion has announced interactive advertising formats for its broadband TV and IPTV channels. The announcement follows the successful launch of Dailymotion's iPhone app and expands its ad-supported content strategy to all three screens. Based on the success of Web-based formats, the TV advertisements, delivered via a Web ad server, provide an easy […]
Over half a million households across the UK have access to a satellite TV dish which they don't use, even though they are capable of receiving subscription-free, HD, digital satellite TV services. Research by Harvard International, the distributor of Grundig and Goodmans digital television equipment, estimates that 600,000 homes across the UK are missing out […]
Apple has agreed to buy Quattro Wireless, a mobile advertising and publishing company. The move puts Apple in head-to-head competition with Google which just unveiled its new Nexus One phone (see below). Quattro runs advertising networks for smartphone applications and for the mobile Web. Its advertisers roster include Procter & Gamble, Coca-Cola, Netflix and Disney. […]
A TV ad for Sky has been banned for suggesting that the switchover to digital TV sets would be technologically complex if consumers did not sign up with the satellite broadcaster. The ASA said that because the ad pushed Sky+ as the way to “become digital” with BSkyB, whereas in fact it was not necessary […]
Accedo, Betfair, PlayJam, RallyPoint and Two Way Media are establishing a new forum for the development of games on connected TV it was announced at CES. They say online games are a major driver in the multi-platform digital entertainment arena, attracting 38% of internet users whilst generating billions of downloads via mobile phone applications and […]
From Branislav Pekic in Rome The Italian Government has allocated a fund of E53.5 million for promoting the transition from analogue to digital terrestrial in 2010. E12 million will be used for advertising campaigns of local broadcasters in the switch-off areas; E8 million will go towards activities to support the switch-off; E7 million are earmarked […]