Digital i has released its Riding Netflix’s Korean Wave report which explores key audience and content trends from Netflix in South Korea, Japan and Australia during 2025. The report analyses the continuing international power of the ‘K-wave’ on the platform, the rapid adoption of ad-supported tiers in these countries, and the content driving highest engagement. […]
Holding the exclusive free-to-air FIFA World Cup rights in France, M6 Group, which has posted a Q1 consolidated revenue of €297.7 million (€314.9 million at Q1 2025, down 5.5 per cent), is anticipating a strong audience and growing ad revenues for Q2. This could compensate for the decline over the Q1 2026, as M6 Group […]
V, the platform company behind VIDAA, has announced the expansion of its advertising collaboration with Rakuten TV Enterprise, the B2B arm of Rakuten TV, establishing a new partnership focused on in-stream video and native display advertising across key European markets, including the UK, Germany and France. The agreement enables Rakuten TV Enterprise to deliver targeted […]
Roku has announced that NBCUniversal’s Peacock Premium Plus service is now available via its Premium Subscription offerings in the US. Roku customers can now directly subscribe to Peacock Premium Plus through their Roku account and access live events and sports, original shows, celebrated franchises, and blockbuster movies from NBCUniversal in one seamless experience on The […]
FreeWheel, the technology platform for the streaming advertising ecosystem, has announced the launch of Partner Portal, a centralised hub that enables partners to create, test and scale solutions for premium publishers. Partner Portal seeks to accelerate innovation by facilitating the creation of specialised, publisher‑specific applications on top of FreeWheel’s operating system, spanning areas such as […]
Nielsen has announced a new collaboration with Triton Digital to integrate Triton Digital’s Podcast Metrics Demos+ into Nielsen’s cross-media planning tool, Nielsen Media Impact (NMI). Through this data integration, Nielsen and Triton Digital are providing enhanced visibility, accessibility and utility of podcast data to the industry. The enhancement equips advertisers with more holistic, data-driven insights […]
French TV and digital watchdog Arcom has launched a public consultation on the future of DTT and television media. Open until June 15th, the consultation focuses on the use of the radio spectrum in regards to the expiration in 2027 of the authorisations given to six DTT national channels: TF1 Series Films, 6ter, RMC Story, […]
The British Board of Film Classification (BBFC) has launched its biggest-ever Youth Panel to give even more young people a voice in the decisions that shape the content on UK screens. It marks the third round of the BBFC’s Youth Panel recruitment, which now spans ages 7 to 21 and includes two new strands — […]
Roku has announced Roku Curate, a new solution that gives advertisers access to data and ad inventory all in one package. Roku Curate aims to simplify audience activation and enables better campaign effectiveness, allowing brands to work directly with Roku to drive business outcomes. Roku Curate combines proprietary Roku insights – how audiences engage with […]
Nielsen, the audience measurement specialist, has announced Predictive Sales Lift, a new, differentiated capability that helps marketers and agencies gain better insights into media campaign outcomes. Available for current Nielsen ONE Ads customers, this new feature predicts sales lift and incremental revenue for a given Nielsen ONE Ads campaign. It utilises key campaign measurement performance […]