Advanced Television

Broadcast

Study: Just 33% of marketers fully trust CTV performance claims

Jamloop, a performance CTV platform that connects streaming TV to real business outcomes, has released research showing that CTV is winning a larger share of marketing budgets, but not yet full trust. As streaming TV moves deeper into performance-oriented media strategies, marketers are no longer satisfied with reach, completion rates, or platform dashboards alone. They […]

July 9, 2026

AAPA urges EC live piracy action

Trade body the Audiovisual Anti-Piracy Alliance (AAPA) has submitted its recommendations to the European Commission’s copyright reform process, calling for urgent legislative action to tackle the growing threat of live piracy across Europe. It suggests the reality is stark, asserting: “Live piracy is growing and causing enormous harm to the legitimate industry as well as […]

July 9, 2026By Colin Mann

Vevo survey: Gen Z nostalgic for eras they never lived

Vevo, the music video network, has announced a new nostalgia purchasing layer within Vevo Evolve, the company’s advanced targeting and buying offering for advertisers. Backed by onsumer research exploring how nostalgia shapes emotional connection and engagement, the capability enables brands to align with culturally resonant music video moments. Surveying almost 2,000 Gen Z, Millennial, and […]

July 9, 2026

Survey: Brits believe bad contracts costing them £576 a year

According to data commissioned by Community Fibre, the mobile and broadband provider, Brits believe they are overpaying by an average of £576 a year due to poor-value contracts and subscriptions. The survey of 2,000 UK adults found that more than a third (38 per cent) are currently tied into an agreement they do not believe […]

July 9, 2026

Report: Video viewability outperforms display

Integral Ad Science (IAS), a global platform connecting AI-powered media quality to real business outcomes, has released the 21st Edition of its Media Quality Report (MQR). The report analyses over 300 billion daily digital interactions, providing a view of open internet benchmarks alongside actionable, channel-specific insights across Connected TV and social. This year’s report highlights […]

July 9, 2026

NEP extends deal as Wimbledon broadcast services provider

NEP Europe, part of NEP Group, the media services provider for sports and entertainment worldwide currently delivering Wimbledon 2026, has annoucned a new multi-year agreement with Wimbledon Broadcast Services (WBS) as a broadcast services provider. Under the agreement, NEP will continue as the broadcast technical services provider for future Championships, extending its longstanding relationship with WBS. […]

July 9, 2026

FreeCast launches FreeCast Cities platform

FreeCast, the media technology company, has announced FreeCast Cities, a new direct-to-consumer streaming platform designed to deliver localised streaming experiences tailored to each of the 210 US Designated Market Areas (DMAs). FreeCast Cities, already in beta testing, combines local television, free streaming channels, premium TV services, on-demand entertainment, and subscription management into a single consumer […]

July 9, 2026

iPlayer, Channel 4 combined streamer?

The BBC and Channel 4 are in talks with regards to combining their streaming services, so says new director-general Matt Brittin, talking to the Parliamentary culture committee. Brittin called for a British “sovereign platform” to compete with US giants like Netflix and Disney+. He said the BBC had “an approach and a conversation” with Channel […]

July 8, 2026

Netflix signs multiple digital publisher content deals

Netflix has announced partnerships with a number of digital publishers to bring fan-favourite videos to members in the UK, Ireland, the US, Canada, Australia and New Zealand. Spanning food, travel, fashion, entertainment, design, wellness and more, the collection – launching on August 3rd – seeks to complement Netflix’s entertainment ecosystem that also includes live events, […]

July 8, 2026By Nik Roseveare

Mediapro suffers biggest ever loss

Mediapro has reported the largest loss in its history after carrying out a sweeping balance sheet review that resulted in write-downs approaching €300 million, marking the end of the Tatxo Benet era and the beginning of a major financial reset for the Spanish audiovisual group. The losses were not primarily driven by day-to-day operations but […]

July 8, 2026From David Del Valle in Madrid