Asteria, the artist-led generative AI film and animation studio, has partnered with AI research company Moonvalley to build the entertainment industry’s first clean foundational AI model. Named ‘Marey’ after early cinema trailblazer Étienne-Jules Marey, this model aims to bring power to film and media production, while distinguishing itself by relying exclusively on ethically sourced data […]
Nielsen is launching expanded capabilities in their Outcomes measurement suite. By bridging creative evaluation with brand and sales lift, Nielsen says it will deliver deeper insights on the performance of ad creatives to power ad effectiveness and desired outcomes. The launch includes a new collaboration with Realeyes, a specialist in attention measurement. With the addition […]
In a consultation announced by the UK government, it is proposed there may be an exemption to copyright laws, letting tech companies use material to train their artificial intelligence (AI) models unless the rights holder objects under a so-called ‘rights reservation’ system. In return, tech companies may be forced to open their AI models to […]
Remember Deep Blue, the IBM computer that beat a Grandmaster at chess? Sometimes seen as the moment Artificial Intelligence entered the public consciousness? These days, it is front and centre in both the tech and the creative industries. Uniquely, you can find protagonists in both who regard it as humankind’s next great step, and those […]
AI and video search company Moments Lab has announced its integration with Bitcentral. enabling Bitcentral Oasis MAM users to enrich their media assets with AI-generated metadata while retaining their on-prem or fusion hybrid storage architecture. Moments Lab’s public API can be used to integrate its MXT-1.5 multimodal AI with Oasis. MXT-1.5 combines what it sees […]
The Writers Guild of America (WGA) is calling on Hollywood studios to take a stand on the use of their members’ works as AI training data. Leaders of the WGA West and East demanded that producers take “immediate legal action” against any firms that have used writers’ work to train AI models. A letter sent […]
Tim Sewell, CEO at Yospace, a specialist in server-side ad insertion, has shared his predictions on OTT monetisation for 2025. “With ad-based streaming an increasingly important element of many media owners’ businesses, we’ll see a real desire to eke out the maximum value of ad inventory. That means a closer focus on dynamic ad insertion […]
BT Group is transforming customer support through the integration of advanced AI and generative AI technologies, in collaboration with Sprinklr. The refreshed customer contact platform enhances the EE and BT customer experience through conversational AI, and enhances support processes for the Group’s customer service guides across its Business, Consumer and internal contact channels. BT Group […]
The Culture, Media and Sport Committee of the UK House of Commons is to hold an evidence session as part of its role to scrutinise the spending, policies and administration of the Department for Culture, Media and Sport. Secretary of State for Culture, Media and Sport Lisa Nandy MP will be making her first appearance […]
Cloudflare, the connectivity cloud company, has published its fifth annual Year in Review, exploring global Internet insights and security trends during 2024, accompanied by a deeper dive on the most popular Internet services. Cloudflare’s 2024 Year in Review underscores how every year, as more people and devices connect to the Internet, global traffic surges (up […]