According to IHS, US cable companies improved on normal quarterly losses In the first quarter (Q1) of 2015, losing only 132,900 subscribers since the fourth quarter (Q4) of 2014. Many pay-TV operators have already seized the initiative to attract non-pay TV households, starting with the launch of Sling TV by Dish, as well as customisable packages from Verizon and new “cord-cutter” packages at Cablevision.

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