Virgin Media plans to offer 3D content to customers through its on-demand platform, rather than a linear 3D channel. Virgin is currently demonstrating 3D TV at the Ideal Home Show in London.

For the demo expensive ‘active’ glasses have been used which allow customers to purchase cheaper 3D-ready TVs. However, the operator claimed that its on-demand 3D service would also support cheaper ‘passive’ glasses, which require more expensive TVs.

The company said it saw 3D as ‘special occasion’ viewing more suited to on-demand than linear channels.

Other posts by :

1. Eutelsat share price rockets
2. AST SpaceMobile recovers after Verizon agreement
3. Bank has mixed messages for AST SpaceMobile
4. EchoStar clears key regulatory hurdles for Starlink deal
5. Starlinks falling to Earth every day
6. 650 Starlink D2C craft in orbit
7. Bank upgrades SES to ‘Buy’
8. Eutelsat shareholders reach agreement at AGM
9. Ghana makes MultiChoice fee decision

Categories: Articles, UHD, VOD