Ireland: Disney+ selects Influent Media for ad sales
February 3, 2026
Influent Media will exclusively represent advertising sales for Disney+ in Ireland, coinciding with the launch of Disney+’s new Standard with Ads subscription tier in the country from March 3rd.
The collaboration offers Irish advertisers the opportunity to reach audiences through pre-roll and mid-roll ad slots across Disney+’s content, which includes titles from Disney, Pixar, Marvel, Star Wars, National Geographic, Hulu, FX, 20th Century Studios, Searchlight Pictures and more.
Louise Doddy, Commercial Director, Influent Media Ireland said: “We’re incredibly proud to exclusively represent Disney+ in the Irish advertising market. This is a transformative moment for premium streaming in Ireland, and the arrival of the Disney+ ad tier offers advertisers a truly iconic storytelling environment to align with. We’re excited to work with agencies and brands to deliver brilliant results from day one.”
Carl Huber D’Cruze, Sales Director UK & Ireland, Disney Advertising EMEA, commented: “The launch of an ad tier subscription offer in Ireland, our fifteenth ad tier market across EMEA, provides a fantastic way for advertisers to get closer to our much-loved brands and unbeatable portfolio of films, TV and live sport, in a trusted and seamless environment. With recent highlights including Tell Me Lies, FX’s The Beauty, Pole to Pole with Will Smith and TRON: Ares, brands can now work with Disney+ and reach our fans in Ireland at memorable, shared moments powered by our world-class storytelling, for efficient and impactful advertising.”