Advanced Television

Roku expands Baking Show lineup

May 30, 2025

Roku Originals and Love Productions have announced a deal that will enhance the Baking Show viewing experience on The Roku Channel for US viewers – with more of The Great American Baking Show plus new Roku Original specials, including a Halloween-themed celebrity special. Roku will also launch The Great British Baking Show: Juniors as a Roku Original, as well as a collection of Great British Baking Show library programming, most of which will be debuting in the US for the first time.

Roku has additionally announced that actor Andrew Rannells will come on board to co-host The Great American Baking Show alongside Casey Wilson.

“The success of The Great American Baking Show has enabled us to build upon this beloved franchise, creating a multi-pronged viewing experience of both original and library content, in an on-demand and FAST environment,” said Brian Tannenbaum, Head of Originals, Roku Media. “We can’t wait to head back into the iconic tent and give audiences even more of the endearing and feel-good moments with this incredible series, as well as premiere the latest seasons of The Great British Baking Show: Juniors.

Letty Kavanagh, Managing Director, Love Productions, added: “We are thrilled to grow our relationship with Roku as we enter another season of The Great American Baking Show. We are also delighted to share some of our other much-loved British series, bringing even more warmth and joy to US audiences.”

The deal includes the following programming:

Roku Original Renewals

o   The Great American Baking Show main series – season 4

o   The Great American Baking Show Celebrity Holiday Special – returns for fourth iteration

 The Great American Baking Show Big Game – returns for second iteration

o   The Great American Baking Show Celebrity Summer – returns for second iteration

New Roku Original Iterations

o   The Great British Baking Show: Juniors – seasons 8 and 9

o   The Great American Baking Show Celebrity Halloween Special

New library content

 The Great British Baking Show Juniors – seasons 1-7

o   The Great British Baking Show: The Professionals – seasons 1-9

 The Great Pottery Throwdown – seasons 6 + 7

 The Great Pottery Throwdown Christmas Specials

o   The Great British Sewing Bee – seasons 1-10

 The Great British Sewing Bee Celebrity Special

o   The Great Canadian Baking Show – seasons 1-8 and holiday specials

o   The Great British Baking Show library content available on The Roku Channel will remain

The franchise is overseen by Olivia LaRoche on behalf of Roku Originals.

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