High Street TV launches on Freeview, Virgin Media
June 10, 2025
Multi-channel retailer, High Street TV, has announced that its shopping channel is now available on Freeview and Virgin Media. Home of brands such as nutribullet, Drew&Cole, SmartAir and YAWN Air, High Street TV customers will be able to make purchases 24 hours a day directly through the shopping channels.
With three dedicated shopping channels already across Sky (666, 667 & 672), the additional channels can be found on Freeview (95) and Virgin Media (759). The new channels will boost High Street TV’s reach from around 8 million homes to 28 million; with an additional 730+ hours of shopping time per month.
This move comes after High Street TV recently acquired the UK rights to the US compression brand, Copper Fit.
Nikki Dent, Commercial Marketing Manager at High Street TV, commented: “We pride ourselves on accessibility so we’re extremely excited to bring our 24-hour shopping channel to Virgin and Freeview customers, allowing us to reach even more people in their homes. Television is a vital channel for us, driving a significant share of our sales, and it’s one we’re eager to continue growing. We’re committed to offering everyday essentials that blend innovation, quality, and great value – delivered in the most convenient way for our customers to shop.”
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