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ReedPop unveils MCM Comic Publishing Summit at MCM Comic Con

May 12, 2025

ReedPop has unveiled the MCM Comic Publishing Summit, which will be taking place at Excel London as a part of MCM Comic Con this May. The summit will be open to all industry ticket holders and will consist of five panels, covering everything aspiring comic writers and comic store owners need to know about finding and cultivating an audience.

As the largest pop and geek culture event in the UK, MCM Comic Con boasts a huge number of panels and workshops, as well as the artists and authors behind some of the biggest comics, making it the ultimate destination for both comic book fans and up-and-coming writers.

The introduction of the MCM Comic Publishing Summit adds even more valuable content to educate and inspire the future of the comic book industry. Attendees of the MCM Comic Publishing Summit can expect five insightful panels from experts across all sectors of publishing. The panels are:

Building the Next Generation with Kids’ Programming

This panel will explore how to build programming that will keep kids coming back to your comic series with each new issue. From kids’ subscription programs to simple daily activities or building a kids club that has them begging their parents to bring them to your comic shop, this panel will share ideas, tips, and children’s programming to take your marketing to the next level.

Cultivating Customer Experience and Community

Join comic book store experts as they discuss how to create an experience for customers that leaves them wanting more. From big and small events to store flow and design, the experts will discuss the ins and outs of creating a community hub that people want to keep coming back to.

Challenges of Selling Comics in the International Market

Listen to international distribution experts as they discuss everything you need to know about selling your comic abroad. From how to make international distributor connections, to which types of comics sell in different countries, and all the best marketing tips across a variety of international markets.

Publisher spotlight on Mechanical Cake

Dave Elliott will be talking about Mechanical Cake’s projects with Ridley Scott’s company, Scott Free. Books will have covers from creators Bill Sienkiewicz and Chris Weston. Free posters by Bill Sienkiewicz, Chris Weston, Dan Panosian, and Simon Bisley will be given out.

Chat with ComicsPro

Attendees will join a board member from ComicsPro as they discuss everything about the comics retail organisation. As a volunteer non-profit organisation, ComicsPro is dedicated to improving the comic book market and enhancing the experience for all their members through advocacy, education and opportunity.

MCM Comic Con returns to ExCel London from May 23rd to 25th, and will offer fans a chance to attend insightful panels, meet their favourite writers and celebrity guests, participate in writing workshops hosted by prominent authors and more.

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