The World Cricket League (WCL) has emerged as one of the most-watched sports leagues, having garnered 145 million viewers in India alone. Of these, 75 million unique viewers tuned in on Star Sports, and approximately 70 million engaged through the digital broadcast platforms.

Pakistan also saw impressive numbers, with digital viewership reaching 40 million. The TV ratings for the finals soared to 4.9, bringing the total reach to 50 million viewers in the country. These numbers are better than almost all the global leagues broadcasted in both countries.

The WCL’s success wasn’t limited to the subcontinent. In the UK, the league had great visibility with average daily audience surpassing many concurrent cricket tournaments.

CEO and Founder of WCL, Harshit Tomar, commented: “We are thrilled with the overwhelming response from fans around the world. This milestone is a testament to the hard work of everyone involved in making the WCL a world-class event.”

The WCL’s inaugural season exceeded its targeted reach, drawing more than 300 million viewers globally.

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Tags: cricket, india, Star, wcl