AMUSE moves into linear broadcasting
January 11, 2024
Amuse Animation, a pioneering digital-first animation studio, has sold a slew of its animation series to TV Azteca and Guest Choice for Latin America, RTVC in the Canaries, and MBC for the Middle East and North Africa. The deals signal Amuse’s definitive move into distributing content starring the studio’s animated preschool heroes to mainstream broadcast channels.
Top Mexican network TV Azteca acquired the rights for Mexico, Honduras and Guatemala to six of Amuses’ flagship shows, Shark Academy, Miliki Family, RoboFuse, AnimaCars, Increditales, and Plum the Super Witch. Totaling an impressive 540 episodes, the deal includes Free TV rights for all series and FVoD and AVoD rights for a selection of episodes.
In the Dominican Republic, Guest Choice secured Pay TV rights for The Supers, Increditales, Miliki Family and Shark Academy, while MBC snapped up seasons 1 and 2 of The Supers, seasons 1 and 2 of RoboFuse, and seasons 1 and 2 of AnimaCars for free TV in the Middle East and North Africa. And finally, the Canaries Public Service Broadcaster RTVC Free TV channel has acquired Increditales, Miliki Family and Shark Academy for their children’s slot.
“We’re thrilled to be working with such strong broadcast partners in Latin America, Canaries, Middle East and North Africa,” commented Jiella Esmat, Chief Revenue Officer, Amuse Animation. “These partnerships represent an important step in our plans to scale off YouTube and create content that works for broadcast as well as VOD platforms.”
Amuse Animation creates preschool animated shows that inspire curiosity and promote kindness, compassion and empathy. In Increditales children’s favourite princesses, heroines, and fairy tale characters encounter relatable scenarios with hilarious twists. Shark Academy stories and songs star the Sharkies, a loveable group of friends who play, interact and learn with the help of their nursery school teacher. In AnimaCars join Jonny and the AnimaCars on their many rescue missions to restore the peace in Animatow.
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