Warner Bros Discovery’s (WBD) global streaming plans has taken a new twist with reports that the company is planning on keeping Discovery+ as a stand-alone streaming platform. It appears customer surveys have indicated a lot would resist moving ‘up’ to a mega bundler including HBO Max.

The plan appeared to have been that WBD would go ahead with its proposal of a unified streaming platform to rival the likes of Netflix and Disney+ – possibly called Max. Now, however, Discovery+ would be available in the US as a stand-alone option at a lower price, reports WSJ.

WBD seems uncertain how best to position itself in the streaming market against Netflix and Disney+ already in the SVoD market with clear brand propositions.

Other posts by :

1. Amazon Leo gets approval for 4,504 extra satellites
2. SpaceX gets a portion of India
3. TerreStar wants to build LEO network
4. Musk: “No Starlink phone”
5. Russia accused of eavesdropping on satellites
6. FCC welcomes Musk’s 1m satellite plan
7. Telesat has problems with an LEO
8. Orbital debris a real danger 
9. India boosts space budget

Categories: Articles, Premium, VOD

Tags: discovery, discovery plus, warner bros discovery, WBD