Christmas adverts remain crucial to brand success, making it imperative for advertisers to target and spend judiciously this festive season, according to research from OpenX, the independent advertising exchange. With 60 per cent of Christmas shopping in the UK to be completed online this year, and 54 per cent of shoppers using a mobile device […]
The largest Spanish private TV operators Mediaset and Atresmedia, the rights holder Mediapro, and public broadcaster RTVE have joined forces to boycott the Supercopa de España (Super Cup) and won’t bid for the TV rights to the tournament. The move comes after the Spanish Football Federation (RFEF) has announced its decision to move the Supercopa […]
Pluto TV, the ad-supported streaming service acquired by Viacom earlier this year, has reported it now has approximately 20 million monthly active users. Some 3,500 brands advertised on Pluto TV during September, which Viacom CFO Wade Davis said was the highest-ever revenue month for the service. He also said, during a Viacom Q4 earnings call, […]
PBS America has announced the launch of its first full Freeview channel in the UK. For the first time since its launch in 2011 the PBS America channel will be available in all TV homes from November 20th. This new channel represents a major consolidation and growth of PBS America’s UK broadcasting presence alongside its […]
Fight Sports has entered into an agreement with Skill Challenge Entertainment Establishment (SCEE), the Saudi Arabia based sports & entertainment agency, for the exclusive rights in Africa to the upcoming Heavyweight World Championship rematch between Anthony Joshua and Andy Ruiz on December 7th. Prince Khaled Bin Abdulaziz, Chairman of SCEE, said “After getting to know […]
Telkomsel has announced a collaboration with WarnerMedia Entertainment Networks to launch HBO GO on MAXstream, the telco’s online video portal. Telkomsel is the first cellular operator company in Indonesia to offer HBO GO service and the launch enables its customers to watch blockbuster movies anytime, anywhere with a number of data plans. Director of Marketing […]
The Trustworthy Accountability Group (TAG), an advertising industry initiative to fight criminal activity in the digital advertising supply chain, has released the results of its 2019 benchmark fraud study. The study shows the industry’s continued success in reducing fraud within TAG Certified distribution channels at a time when many more participants in the digital advertising […]
Viacom International Media Networks (VIMN) has reached a distribution agreement with Russian online streaming platform, Okko. As part of the deal, Viacom’s kids’ content is now available to Okko’s subscribers for the first time, giving them VoD access to a raft of popular Nickelodeon and Nick Jr. content. Popular shows set to debut on the […]
The Kacific1 communications satellite, built by Boeing, has arrived at SpaceX facilities in Cape Canaveral, Florida, where it will be launched atop a Falcon 9 rocket to geostationary orbit. Owned by Kacific Broadband Satellites Group, this next-generation high-throughput Ka-band satellite will stream broadband to 25 nations in South East Asia and the Pacific Islands via […]
DVEO, a supplier to leading telco TV/OTT and cable operators around the world, will announce the release of Alteon 2-28 Ch J2K to Multistream HLS in Booth 14 at Streaming Media West, November 19-20 in Los Angeles, California. “The Alteon 2-28 Ch J2K is an affordable platform designed to provide sporting officials with the ability […]